An intensive immersion program in English-as-a-Second-Language instruction developed at Pepperdine University (California), a small liberal arts college, is described. The program was designed for limited-English-speaking foreign students who are at risk for academic failure without additional English language skills. Focus of this discussion is…

The proceedings of this conference include 56 papers on program design, classroom techniques, and ideas for second language instruction for business and the professions. The papers are presented in eight groups: (1) "International Business: The Language and Culture Connection," which includes papers on multinational business, marketing,…

Georgia State University has developed undergraduate applied language programs in commercial French, German, and Spanish combining practical with theoretical studies. The curricula stress the communicative aspect of language, and are based on the content of certification examinations given in France, Germany, and Spain. Two upper-level courses in…

The MEXUS program, a transnational, undergraduate, dual-degree program in the United States and Mexico, addresses the problem of how universities can better prepare students to manage business in an interdependent global marketplace. The program was initiated as a consortium of four institutions (San Diego State University and Southwestern College…

Year after year, English-as-a-foreign-language (ESL) programs at Saudi universities are experiencing significant increases in student enrollment. The current staffing conditions do not accommodate the enrollment demands. ESL programs are having difficulties in retaining experienced native-speaking teachers and in hiring qualified substitute…

A study of the role of the modern language program at Michigan Technological University looks at perceptions of administrators, faculty, and students concerning the program and language learning needs, and student motivation in studying languages. Concludes that despite language enrollment and retention problems, modern language courses are both…

Year after year, EFL and translation programs at King Saud University are experiencing significant increases in female freshman student enrollments. This study aims to investigate the effect of female freshman student enrollment figures in EFL programs on student achievement and attitudes, program staffing, classroom instruction, management,…

A study at Chulalongkorn University (Thailand), in response to administrator and employer concerns about the quality of English second language instruction, investigated aspects of language program design. Concerns had been expressed about the level of English language skills among science and engineering graduates. The survey consisted of…

The Michigan Technological University program in German area studies is described. The program is designed for science and engineering students at both undergraduate and graduate levels. Its components include: a 1-year scientific German sequence, stressing specialized vocabulary, reading skills, use of reference materials, translation into…

Spanish language training at the Thunderbird Graduate School of International Management is discussed, focusing on the instructional materials and classroom techniques used in advanced Spanish conversation classes. While traditional materials (dialogues, dictation, literature, mass media, video- and audiotapes) and learning activities (recitation,…

Key areas of modern language teaching are addressed in 10 articles. In addition to a general overview of methods and aims of foreign language teaching, attention is directed to the audiolingual and audiovisual revolution, language study for the slow-learning child and for the child with above average ability, imaginative learning activities for…

The University of South Carolina added the Japanese specialization to its Master of International Business Studies (MIBS) program in 1982. The small group of students in the 3-year specialization are chosen competitively from a large applicant pool. While no Japanese language knowledge is required for entry to the program, many students have some…

A Salisbury State University (Maryland) program integrating intensive French language and business administration instruction is described. In its pilot, the program had 11 students, all but 1 drawn from French language classes; one was a native speaker. The French portion was taught in the morning by two French professors, and the business…

Part II of the proceedings includes nine presentations. They are: "Business and Foreign Language Tie the Knot at Nazareth College: A Four Year Program Model" (Octave G. Naulleau); "For an Actual Education in International Management" (Alain Eclache and Georges Labet); "A Foreign Language Program for Majors in Hotel and…

Technical aspects of the PLATO system, the language work done on PLATO thus far (specifically in foreign languages), and areas for further research in computer-based language instruction are reviewed. PLATO-IV, designed and implemented by the Computer-Based Educational Research Laboratory of the University of Illinois at Urbana-Champaign, is…