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Hellweg, Susan A.; And Others – 1986
Drawing from political science, sociology, and communication literature, this paper provides a review of research dealing with political candidate image to show the various ways this concept has been treated by scholars. The paper begins with an examination of the rationales offered by researchers for the study of image, then addresses the…
Descriptors: Communication Research, Political Candidates, Political Issues, Political Science
Pallak, Suzanne R.; Francia, Rosina – 1985
A study was conducted to test the hypothesis that for an "uninvolving topic" the persuasiveness of a highly credible communicator would be mediated by the favorability of the communicator-related thoughts generated, while for an "involving topic" the effect of the communicator's credibility would be mediated by the favorability…
Descriptors: Cognitive Processes, College Students, Communication Research, Credibility
Shoemaker, Pamela J.; Inskip, Elizabeth – 1985
A study tested the uses and gratifications theoretical perspective--that motivations affect media use which in turn influences the effects of that use. The American Student Dental Association targeted its publications to different subaudiences and provided a grant to the University of Texas at Austin to study (1) whether the differentiation…
Descriptors: Audience Analysis, Communication Research, Dental Students, Higher Education
Hufman, Melody; Barbour, Alton – 1985
Since attraction and close proxemic distances have been found to be associated throughout the study of nonverbal communication, a study was conducted that hypothesized that attraction would be a more important predictor of seat selection than any other variables. Subjects included students enrolled in introductory speech communication classes who…
Descriptors: Classroom Design, College Students, Communication Research, Interaction
Wanguri, Deloris McGee – 1985
A questionnaire was administered to 94 first- and middle-level managers from 19 different state agencies in Texas in an effort to analyze conditions under which managers were most likely to disclose task-relevant confidential information to their subordinates. The open-ended items on the questionnaire investigated the types of confidential…
Descriptors: Administrators, Communication Research, Confidentiality, Disclosure
Jensen, Marvin D. – 1984
No theories of communication can minimize the crisis of dying. But those who study commmunication can suggest ways of offering comfort and dignity to the dying person. Many of these ways go beyond words, for death cannot be addressed with verbal cliches. The theoretical work from which a communication scholar draws can help hospice volunteers and…
Descriptors: Communication Research, Death, Health Personnel, Interpersonal Communication
VanPatten, Bill – 1984
Literature concerning human information processing is examined for its implications and extensions into the realm of input processing during second language learning. It is argued that learners can process input solely for meaning, and that once meaning can be accessed automatically, attention can be directed to certain "non-important" structures…
Descriptors: Cognitive Processes, Communication Research, Communicative Competence (Languages), Language Processing
Zimmermann, Stephanie; Seibert, Joy Hart – 1987
Noting that one way to tap into organizational life involves examining the symbolic discourse occurring in the context, a study examined stories and metaphors, forms of symbolic discourse, in two Christian denominations in Southern Appalachia. Transcriptions from audiotapes of sermons and lay talks (e.g., Sunday School lessons) from Church of God…
Descriptors: Communication Research, Comparative Analysis, Content Analysis, Language Usage
Larson, Mark A. – 1988
The goal of this paper is to describe how one classroom teacher uses the Sender-Receiver Communications Model to illustrate for students in a lively and memorable way the process of "targeting your audience" with medium and message. Students are used as examples of Receivers, or target audience, illustrating the potential range of…
Descriptors: Advertising, Audience Analysis, Communication Research, Communication Skills
Aiex, Nola Kortner – 1988
In the present decade, many management and organizational communication scholars have explored a guiding metaphor--organizational culture. Japanese industry has developed a corporate model that may have provided the concepts involved in organizational culture: ideology, beliefs, rituals, myths, and symbols. Organizational culture is inextricably…
Descriptors: Audience Awareness, Communication Research, Language Role, Metaphors
Austin, Erica Weintraub – 1988
A study examined parent-child differences in the Family Communication Patterns (FCP) model using the FCP's socio- and concept orientation measures extended to include measures of structure of control and involvement with the expectation that developmental differences in interpretation by parents and children will be demonstrated via differing…
Descriptors: Communication Research, Family Communication, Family Involvement, Interpersonal Communication
Gouran, Dennis S. – 1988
In the history of small group studies (in the field of communication theory and research), two factors contributed to the changes that led to Ernest Bormann publishing in 1970 his work questioning the value of the knowledge being reported and the appropriateness of the methods by which it was being generated. First, prior to 1965, a limited amount…
Descriptors: Communication Research, Decision Making, Group Behavior, Group Dynamics
Biggers, Thompson – 1988
A study investigated the time honored notion that students who successfully complete a basic course in public speaking will experience less anxiety about speech situations, and will have significantly different emotional reactions to potential public speaking situations. Scales to measure communication apprehension, speech anxiety, and pleasure,…
Descriptors: Communication Apprehension, Communication Research, Emotional Response, Higher Education
Stiff, James B.; And Others – 1987
To explain the role of empathy in forms of prosocial behavior, two studies were conducted to examine the relationships among different dimensions of empathy, communication, and prosocial behavior. Study one tested three models hypothesized to explain this process, an altruistic model, an egoistic model, and a dual-process model combining aspects…
Descriptors: Affective Behavior, Altruism, Communication Research, Egocentrism
Kennamer, J. David – 1988
"Vague quantifiers" used on quasi-quantitative rating scales (such as "often, sometimes, rarely, or never") are discussed in this paper in terms of the problems they create both for theory development and for issues of analysis. The purpose of the paper was to investigate some of these issues as they relate to the measurement…
Descriptors: Communication Research, Data Collection, Data Interpretation, Higher Education
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