This report presents research studies from the past 15 years which indicate that some alcoholics have been able to return to controlled, moderate drinking after behavioral treatment. Presented in this report are: (1) the techniques used to train alcohol abusers to moderate drinking; (2) the research methodologies used to measure the treatment…

The microeconomic theory relating to utility and cost is applied to the "risk," and the possible "payoff" relative to relationships with others. A good measure of utility is the need or want-satisfying power of an alternative. For the analysis of interpersonal relationships, the needs delineated by Maslow (i.e. food, shelter, belongingness, love,…

A review of the literature indicated a recognition that interview behavior was critical to job placement and successful employment. Previous research, however, has not specified either the structure of inverview training with the mildly retarded or the outcomes of those programs. In a recent study, 29 of 40 mentally retarded young adults filled…

The explanatory cornerstone of most currently viable social theories is a strict cost-gain assumption. The clearest formal explication of this view is contained in subjective expected utility models (SEU), in which individuals are assumed to scale their subjective likelihood estimates of decisional consequences and the personalistic worth or…

In examining "the thesis of complementarity for American communication studies," this paper refers to the idea that the dominating social science behaviorism of communication inquiry can be fruitfully complemented or supplemented with the science of interpretation (hermeneutics) as interpretation is regarded by the Frankfurt School of…

Although empirical research on the agenda-setting function of mass communication dates only from the 1968 presidential election, historically there has been long-standing concern over the control of communication because of its assumed influence. Early communication research shared this concern and assumption, focusing on the ability of the media…

Recent research on the behavioral assessment and treatment of social anxiety and inhibition is reviewed. Subjects for the studies were college men and women selected on the basis of heterosexual anxiety and inhibition. The first part of the paper is concerned with assessment. The behavioral assessment procedures developed include: (1) direct…

The behaving organism is described as a system with internal motivational and memory components which guide the actions of external input and output components. The organism actively shapes its environment by using its output to control its input from the environment. Output is a function of the psychological forces, topographic memory, and input…

This paper reports data from two studies on the behavioral assessment of social competence in college males which look at how well the male initiates interaction with a female in a "boy meets girl" situation. The goal is to determine the types of social behavior which will differentiate between a group of anxious, non-dating, or low…

The follow-up study described in this paper tried to accomplish three major objectives: (a) to investigate the preschool and newborn antecedents of intellectual functioning, (b) to determine if there were stabilities from two and a half to seven and a half in the tempo and style of free play--and here we were looking for both isomorphic and…

This report reviews "Sesame Street's" development of procedure and materials for the 1970-1971 season with emphasis on the social goals of cooperation, conflict resolution, and realization of differing perspectives. These goals mark a departure from the first year of programing which emphasized cognitive learning objectives. Research…

This booklet, one in a series entitled "What Research Says to the Teacher," deals with controlling classroom misbehavior. Introductory sections deal with the definitions of classroom discipline and related research problems. Control technqieus are also mentioned, as are their effects. The bulk of the document, however, is a discussion of the…

Preliminary results are presented for an instrument to measure social behavior of preschool children, focusing on cooperation. Cooperation is defined either as behavior for the joint gain of the participants in an interaction or behavior in which each child attains his individual goal. The Oregon Preschool Test of Interpersonal Cooperation (OPTIC…

The Report to the Surgeon General on Television and Social Behavior appears to establish that televised violence, under certain circumstances, may increase to some degree aggressive behavior in children. This finding represents a substantial advance in our knowledge, and we at American Broadcasting Company (ABC) will manage our program planning…

The Surgeon General has stated that the time is here for action, and that the data is sufficient to justify actions. A clear and present danger of the effects of televised violence on children has been demonstrated to us all. The Foundation To Improve Television is presently before the Federal Communications Commission (FCC) with a Petition for…