Gives an example of how use of periodicals in an academic environment has been recorded, how it has been built into a collection development program, and how it has focused on areas for future concern. (Author)

Recommends that high school journalism departments consider publishing general interest magazines that combine the best of a news magazine and a literary magazine. Includes suggestions for cover ideas, format, headline positioning, and sections that might be included regularly. (TJ)

Accounting principles and tax considerations of advertising income are explained in terms of the Tax Reform Act of 1969. The discussion includes aspects of determining expenses, deductions, charge rates, definitions of advertising, subscription income, and nonprofit mailing privileges. (LBH)

Surveys techniques most commonly used in "Journalism Quarterly,""Public Opinion Quarterly,""Journal of Broadcasting," and "Journal of Communication." (KS)

Usefulness of engineering journals, as measured by the citation frequency in students' theses, is discussed. (DT)

Examines the increasing number of articles employing quantitative content analyses published from 1971-1995 in "Journalism and Mass Communication Quarterly," in terms of frequency, authorship, focus on different media and content, sampling, reliability reporting, links to theory, and use with other methods and data. (SR)

Presents examples of various kinds of chemical misinformation culled from newspapers and magazines. Excerpts vary from the comic to the tragic--some errors are conceptual and others are quantitative. Appropriate questions and answers are included. (DKM)

Presents an 11-item annotated bibliography of child-oriented magazines which will publish children's work. Includes some general suggestions on preparing work for submission. (RS)

Analysis of all the articles published in the "Journal of Educational Administration" over the past 25 years reveals that (male) university teachers and researchers are the major contributors and that the journal has developed a more scholarly, research-based orientation, including a large number of empirical papers. The "mirror" image prevails.…

Describes "Writing!,""Challenge," and "International Readers' Newsletter," three new classroom magazines. Describes "Literary Cavalcade," a classroom magazine preferred by teachers in a 1988-89 survey of instructional materials. (RS)

Presents teachers with seven suggestions for the kinds of professional articles that could be written for other teachers. (RS)

Presents a typology of southern United States periodicals by type, date, and place. Finds that southern periodicals from the period 1764-1984 show a culture that was diverse, sophisticated, and changing. (RS)

Content analysis was used to assess the extent to which psychological theories and research about infants were communicated to parents from 1955 to 1984 in two popular publications, the "Infant Care Manual" and "Parents" magazine. Findings indicated that there was no singular relation between what experts knew and what was…

Discusses the rudiments of writing articles for publication in education journals. Highlights refereeing processes, theme issues, rejection rates, query letters, and publication timetables, and offers writing and submission tips to prospective authors. Includes a table of selected educational journal characteristics. (MLH)

Reports results of a bibliometric study of the literature on Japanese-style management published in western languages from 1971-84 in order to: (1) determine Japanese contributions to the literature; (2) determine whether there are nuclear journals for the subject; and (3) investigate how the flow of information from Japan to overseas countries…