Use of the ERIC database is explained in the 1980 edition of the guide. Presented first are the major components of the ERIC document collection and journal index, including the thesaurus, indexes, and source materials. A step-by-step procedure for searching Resources in Education (document index) and Current Index to Journals in Education by…

This report presents and discusses the findings of a study, undertaken at the Education Library of Wayne State University in 1977, that tested library user acceptance of a selected group of current journals in a microfiche format. Problems and conditions of the study, the environment of the Education Library, and methodology are considered; data,…

Frame analysis of 85 cartoons from "The New Yorker" magazine was used to discover the significant keys, or metacommunicative characterizers, of cartoon humor. It was hypothesized that these keys/characterizers function to cue the readers so that they frame the message of the cartoon in a way that permits a humorous interpretation of the cartoon's…

Data from four separate studies in three developing nations that received magazines published by the International Communication Agency (formerly the United States Information Agency) were used to discover how important image is as a determinant of readership and to identify the relative importance of each image attribute. Respondents in each of…

The information sources on Indians of North and South America which are listed were selected from the holdings of the Arkansas University library. Materials are grouped by type, including bibliographies, biographies, catalogs and directories, documentary histories, laws and treaties, encyclopedias and guides, handbooks and sourcebooks, microfilm,…

A survey of 194 graduate students compared the old and new formats of "Esquire" magazine, combining two issues of each format in a sequence of four viewing pairs (to negate possible bias effects of content). The subjects indicated their preferences and reasons for preferences for old and new logos, typefaces, tables of content formats,…

AS TECHNOLOGICAL INNOVATIONS LED TO THE DEVELOPMENT OF AN EXTENSIVE RADIO AND TELEVISION NETWORK IN THE SOVIET UNION, MASS COMMUNICATIONS CONTINUED TO BE DOMINATED BY THE HEAVILY POLITICIZED NEWSPAPERS, WITH PRAVDA, THE PARTY DAILY, REMAINING THE MOST AUTHORITATIVE SOURCE FOR INFORMATION AND INTERPRETATION. FOREIGN RADIO BROADCASTS TO THE SOVIET…

REFERENCES AND AUDIOVISUAL MATERIALS ARE LISTED IN THIS GUIDE FOR SECONDARY SCHOOL ADVANCED PLACEMENT CHEMISTRY TEACHERS AND LIBRARIANS. BOOKS, PERIODICALS, WALL CHARTS, FILMS, AND FILMSTRIPS ARE INCLUDED. CITATIONS ARE COMPLETE AND INCLUDE INFORMATION PERTINENT TO THE ACQUISITION OF THE MATERIALS. (AG)

A general discussion is presented of the development of newspaper and journal enterprises in Communist China. The author begins by reviewing the political role that the Chinese press played in the Republican Revolution of 1911. Then the author traces the history of the Chinese Communist press in its two decades of insurgency. The post-1949…

THIS PAPER IS A CASE STUDY OF THE ADOPTION BY GEOSCIENCE ABSTRACTS OF UNIDEK, A COMPUTER-COMPILED SYSTEMATIC SUBJECT INDEX BASED ON THE UNIVERSAL DECIMAL CLASSIFICATION (UDC). EVENTS LEADING TO A DECISION TO ADOPT THE SYSTEM, SOME THEORY OF INDEXES, PROBLEMS INVOLVED IN CONVERSION, AND SOME OF THE RESULTS ACHIEVED ARE REVIEWED. UNIDEK MAKES…

This annotated bibliography is composed of 39 citations ranging in date from 1924 to 1964. Its divisions include Standard References, Journals and Periodicals, and Bibliographies and Summaries. Titles grouped under Standard References are primary or general sources. Those listed under Journals and Periodicals are regular or annual summaries; those…

This bibliography is a major revision of the 1969 edition. Greater emphasis is placed on references pertaining solely to military subjects, particularly those related to the United States armed forces. Recent additions and supplements are included, and addresses of organizations and membership directories have been added to aid researchers who…

A reference tool with built-in provisions for updating and revision, this manual for acquisition of library materials contains information on the collection development policy, as well as budgeting and accounting selection, pre-order and order procedures for monographs, government publications, and periodicals. Each of the five sections is…

The problems associated with the acquisition of periodicals from various sources and different systems used by two University of Alabama libraries for the acquisition, controlling, and recording of serials are described in this report. Sources identified and discussed include local sources and suppliers, direct subscriptions placed with…

This book examines the news media of modern Africa--newspapers, radio, television, news agencies, and magazines. The first half of the book presents a general overview of African news media, including the following topics: the context of Africa as related to the media, the background of each form of media, government involvement, the patterns of…