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Gross, Alan – Quarterly Journal of Speech, 1999
Discusses two kinds of rhetorical audiences: universal, and particular. Considers the approach a speaker takes regarding the audience type, which is usually a mixture. Discusses how a speaker brings the audience to the desired adherence despite the difference of audience type. (SC)
Descriptors: Audience Awareness, Criticism, Discourse Analysis, Discourse Modes
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Matetzschk, Judy – Stage of the Art, 1998
Presents an interview with theater director Jeff Church. Discusses difficulties encountered and accomplishments realized as a director of youth theater. Describes the goals of learning more about one's field, being open to new insights, and selecting materials. Offers suggestions about knowing the community. (CR)
Descriptors: Audience Awareness, Creative Dramatics, Student Development, Teacher Role
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Kostelnick, Charles – Technical Communication: Journal of the Society for Technical Communication, 1998
Describes how data displays can be classified into four types: conventional, perceptual, informational, and aesthetic. Argues that conflicts among the standards can be resolved by allowing the rhetorical situation to guide the design process. Explores a case in information design to show how the rhetorical situation shapes data displays, telling…
Descriptors: Audience Awareness, Case Studies, Data, Higher Education
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Kumpf, Eric P. – Technical Communication Quarterly, 2000
Considers how visual metadiscourse provides design criteria for authors when considering the needs and expectations of readers. Notes the author's discussions of textual metadiscourse in technical writing classes since 1995. Notes an improvement in the cohesion and considerateness of student writing after rethinking their role as writers and the…
Descriptors: Audience Awareness, Design, Higher Education, Reader Text Relationship
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Gallas, Karen – Research in the Teaching of English, 2001
Examines the role of imagination in literacy learning using data collected over a 5-year period in the author's primary classrooms. Notes that the study progressed to a conceptual structure that proposes an inside-out theory of literacy learning. Argues that to be successful and meaningful to all, literacy teaching must begin and end with a focus…
Descriptors: Audience Awareness, Classroom Techniques, Imagination, Literacy
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Armstrong, S. Ashley – Argumentation and Advocacy, 1995
Reports on Senator Arlen Spector's interview of Anita Hill during hearings on Supreme Court nominee Clarence Thomas and her allegations of sexual harassment. Examines the social structures and argumentative strategies Spector invoked to place Hill in a position of "powerlessness." Argues that the key resource contributing to the…
Descriptors: Ambiguity, Audience Awareness, Communication Problems, Discourse Analysis
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Jacobs, Don Trent – ETC: A Review of General Semantics, 1996
Analyzes the discourse of radio personality Rush Limbaugh, pointing out that he uses the following rhetorical strategies to deliver his political message: anecdotes, stories, and metaphors; double bind; contingency; rapport; authority; humor; emotional words; pacing; questions; missing words; and absolutes. (PA)
Descriptors: Audience Awareness, Discourse Analysis, Language Usage, Persuasive Discourse
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Bobo, Gay L. – English in Texas, 1995
Explains how a teacher used tape--pieces hanging from her hair, her desk, and student desks--to help students remember some of the principles of writing represented in the acronym TAPE: topic, audience, purpose, and elaboration. (TB)
Descriptors: Audience Awareness, Secondary Education, Teaching Methods, Writing Instruction
Warner, Anne – ADE Bulletin, 1995
Suggests that the crisis of authority in the discipline of English is mirrored in the crisis of audience in the job market. Argues that the job market, the politics of national accreditation, the controversy surrounding standards, and the fickleness of funding at all levels are driving English departments to mediate on questions of scholarship and…
Descriptors: Audience Awareness, Employment Opportunities, English Departments, Higher Education
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Hocks, Mary E. – Computers and Composition, 1999
Notes that feminist interventions are communicative acts that bring attention to shifting power relations within a specific discursive context. Argues that enacting feminist interventions in online environments changes the online community's identity and narrow sense of audience, and that creating feminist multimedia helps ensure a more human,…
Descriptors: Audience Awareness, Electronic Text, Feminism, Higher Education
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DuFrene, Debbie D.; Lehman, Carol M. – Business Communication Quarterly, 2002
Notes that one way to expose students to the problems associated with profanity is to tie the exploration and discussion of the issue to the persuasive writing assignment that is common in many undergraduate business communication courses. Presents a discussion of such an assignment. (SG)
Descriptors: Audience Awareness, Business Communication, Business Education, Higher Education
Caswell, Donald – 1992
Most people dread sitting down to write, but the job becomes easier when certain writing strategies are followed. Most bad writing results from a lack of planning, not a lack of writing skills. Before determining the main point of a piece of writing, the writer should determine the purpose and audience. First, determine what needs to be achieved…
Descriptors: Audience Awareness, Business Education, Business Skills, Editing
Yoder, Carolyn, Ed. – 1999
The atmosphere of focused interaction during a summer conference dealing with professional writing for children is recalled in this publication. The publication reports the experiences of diverse writers-in-residence who spent their days at Lake Chautauqua sharing their love and passion for children's literature--guiding, nurturing, inquiring,…
Descriptors: Audience Awareness, Childhood Interests, Childrens Literature, Fiction
Vipond, Douglas – 1992
Composition studies is a plausible choice for a "potentially liberating influence" for psychology, because it offers a useful place from which to think about and critique the writing practices of the psychology discipline. One area in which psychology can learn from composition is audience. Writing guides for psychologists tend to speak…
Descriptors: Audience Awareness, Content Area Writing, Foreign Countries, Higher Education
Dubinsky, James Michael – 1993
By teaching about and considering the elements of visual design, communication can be effected and the needs of the reader/user more effectively met. As anecdotal interaction with children indicates, information seems to be communicated more effectively when the rhetor incorporates visual elements. To increase the ability of the reader to…
Descriptors: Audience Awareness, Higher Education, Information Sources, Rhetoric
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