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Peer reviewedHyland, Ken – Applied Linguistics, 1996
Argues that hedging in scientific research writing cannot be fully understood in isolation from social and institutional contexts and suggests a pragmatic framework which reflects this interpretive environment. Hedging is emphasized as a significant communicative resource for academics that confirms the writer's professional persona and assists in…
Descriptors: Audience Awareness, Cognitive Processes, Communication (Thought Transfer), Context Effect
Peer reviewedKuriloff, Peshe C. – College Composition and Communication, 1996
Argues for the importance of distinct discourse communities, and the importance of a theory and pedagogy that recognizes common practices, common goals, and common values among discourse communities. Analyzes professional samples of scholarship and sample student papers. Suggests that the transaction between writer and reader lies at the heart of…
Descriptors: Academic Discourse, Audience Awareness, Discourse Communities, Higher Education
Peer reviewedWalsh, Joseph; Frontczak, Kristie Pretti – TechTrends, 2003
Discusses the importance of using good instructional design principles when using new technologies for education. Highlights include identifying instructional objectives; understanding the target audience, and augmenting a presentation with technology instead of letting technology dominate it; organizing the content; and preparing for…
Descriptors: Audience Awareness, Course Content, Course Objectives, Educational Technology
Peer reviewedKline, Vickie – Online Information Review, 2002
Examines a selection of innovative search tools that attempt to solve specific problems in searching. Topics include search difficulties, including controlled vocabularies and keyword searching; retrieval issues, including relevancy ranking; document discrimination problems; creating search tools for specific audiences; and interface design,…
Descriptors: Audience Awareness, Computer Interfaces, Concept Mapping, Information Retrieval
Peer reviewedFontaine, Sheryl I. – Educational Research Quarterly, 1989
A three-part training procedure was developed to adapt thinking-aloud writing protocols (TAWPs) for use with children as verbal reports of their audience awareness. Four nine-year olds wrote letters while producing TAWPs. Children know that audience factors affect writers' decisions, but they do not use this awareness when making writing…
Descriptors: Audience Awareness, Case Studies, Children, Communication Skills
Peer reviewedMendelson, Michael – Journal of Technical Writing and Communication, 1989
Reviews a debate among Roman rhetoricians over declamation, an early case study method. Appraises contemporary concerns about the value of case study as a stimulant to problem-solving skills, its ability to imitate realistic circumstances of business and technical writing, and its emphasis on persona and audience along with its deemphasis of the…
Descriptors: Audience Awareness, Business Communication, Case Studies, Problem Solving
Peer reviewedMandelbaum, Jenny – Western Journal of Speech Communication, 1989
Presents a case study of a conversational storytelling in which a recipient redirects an ongoing storytelling. Finds that storytelling may be a way of accomplishing interpersonal activities, both for teller and recipients, and that the recipient can be an active participant in the storytelling. (MS)
Descriptors: Audience Awareness, Audience Response, Case Studies, Communication Research
Peer reviewedBraine, George – English for Specific Purposes, 1989
A study classified 61 writing assignments from 10 undergraduate science and technology courses on the basis of audience and task specifications. Most assignments emphasized reporting on specific participatory experiences, and 25 percent of assignments specified an audience other than the course instructor. Pedagogical implications for…
Descriptors: Audience Awareness, Content Area Writing, English for Science and Technology, Higher Education
Peer reviewedRafoth, Bennett A. – Research in the Teaching of English, 1989
Explores the decision patterns of good and below-average college freshman writers regarding available information on audience and topic. Finds that both groups tended to defer audience considerations until the revision stage. (KEH)
Descriptors: Audience Awareness, College Freshmen, Decision Making, Expository Writing
Peer reviewedBoice, Robert – Journal of Higher Education, 1995
An approach to college faculty development applies fundamental principles of writing to improvement of the writing of college faculty. A series of rules for writing are presented in six categories: motivation; imagination; fluency; control; audience; and resilience. The rules focus more on efficiencies and economies of writing than content or…
Descriptors: Audience Awareness, College Instruction, Faculty Development, Higher Education
Safire, William – Trusteeship, 1994
An essayist shares ideas on the making of good speeches. Elements recommended include establishing rapport early, structuring the speech well, using language for movement, making the most of the occasion, focusing comments carefully, phrasing well, communicating purpose, having a theme, avoiding problematic vocabulary, and arriving at completion.…
Descriptors: Audience Awareness, Coherence, Communication Skills, Language Rhythm
Peer reviewedMoore, Thomas R. – Writing on the Edge, 1992
Compares essays by college students from Mali and from the United States, exploring cross-culturally the influence of orality and audience or written discourse. Finds that the "other-directed," group-directed dimension of the Malians' writing contrasts with the overwhelming by self-referential dimension of the U.S. students. (SR)
Descriptors: Audience Awareness, College Students, Comparative Analysis, Cultural Differences
Peer reviewedJones, Nathan; Johns, Ann M. – TESOL Quarterly, 1994
Jones suggests that Johns' article recommending extensive use of real or authentic audiences in English-as-a-Second-Language (ESL) or English-as-a-Foreign-Language (EFL) writing has pushed the value of authenticity too far. Johns' notes basic disagreement about some of the things ESL/EFL teachers can and should do and recommends a collaborative,…
Descriptors: Audience Awareness, Communication (Thought Transfer), English, English (Second Language)
Shoemaker, Donna – Currents, 1994
Alumni periodicals can play an important part in a college fund-raising campaign. It captures alumni interest in the institution, provides news about campus events, and can highlight specific campus needs. Such periodicals can cover campaigns in several formats: features, news articles, dedicated section, annual report insert, regular column, or…
Descriptors: Advertising, Alumni, Audience Awareness, Communication Skills
Peer reviewedGurak, Laura J.; Bayer, Nancy L. – Technical Communication Quarterly, 1994
Suggests a method for extending feminist critiques of technology to technical communications issues, especially the balancing of gender biases. Provides possibilities for the application of feminist theory to technical communications. (HB)
Descriptors: Audience Awareness, Business English, Gender Issues, Higher Education


