It is proposed that market research needn't be formal but can be useful. Suggestions include using a variety of existing information sources; conducting focus groups; using readership surveys of school publications; paying attention to the timing of surveys; and sharing results with others who can use it. (MSE)

Suggests a classroom activity for teaching psychology students about group norms. Calls upon students to conduct peer surveys about a particular behavior and then to represent approval or disapproval of the behavior graphically. Argues that the activity increases student understanding of survey research methods, the need for controlled research,…

Historically, statistics have been important in intercollegiate sports. At first, the data were kept as game statistics, but more recently they have been used for institutional research, accountability, compliance with regulations, and public relations. (MSE)

Describes efforts to move beyond formal education's preoccupation with data accumulation toward the promotion of thinking over memorization. Identifies 10 principles central to history instruction that encourages critical thinking and eight specific skills that history instruction can help develop. Argues that students can both acquire facts and…

Analysis of spontaneous language samples of 10 children (ages 8-9) with specific language impairments found that interviews were a reliable, valid, and efficient assessment context, eliciting the same profile of behaviors as a freeplay context without altering diagnostic classifications. (Author/JDD)

Describes how art teachers can conduct their own scholarly research in the classroom. Outlines the design of a Grapho-Linguistics program aimed at teaching reading through art. Describes art strategies development, administrative reactions, sample and data collection methods, testing techniques, and procedures for achieving publication of…

Estimates the unauthorized U.S. labor force and explores the methodology for estimating hard-to-detect populations. Findings from a sample of 3,169 businesses suggest that a large proportion of the unauthorized labor force uses fraudulent documents without the knowledge of their employer. (GLR)

This study evaluated the impact of a pilot training package designed to teach six mothers observation and recording skills regarding their children's behaviors. Preliminary data, gathered in an analogue setting, provide modest support for the package's effectiveness, based on improvements in levels of agreement with the professional's data…

Describes the experiences of Cabrillo College (California) in constructing a personal computer-based student tracking system. Addresses data collection and such obstacles as access to the mainframe, limited/erroneous/inconsistent data, lack of information on within-semester persistence, and understated graduation rates. Reviews benefits. (DMM)

Discusses guidelines adopted by the Organization for Economic Cooperation and Development (OECD) that pertain to privacy protection and the transborder flows of personal data. Discussion covers principles of fair information practice on the national and international levels, approaches to implementing the guidelines, and common public and private…

School district administrators can decide whether food service components are operating cost effectively. Explains ways to determine costs of energy, personnel, and supplies and equipment. Two tables provide cost-responsibility checklists for school food services and contracted operations. (MLF)

The Colorado Individual Performance Profile for Hearing-Impaired Students is presented as a tool for providing objective criteria for determining appropriate levels of educational services. The profile rates each student's audiological acuity, communication, English language skills, social-emotional development, life skills, cognition, and other…

This paper discusses the role of transition in school reform and methodology for developing a Florida database on transition-related programs. It describes procedures for ensuring the validity and reliability of database information sources. Findings from the data collection process, concerning common program terminology and school district size…

Describes tracking tools used by designers and users to evaluate the efficacy of hypermedia systems. Highlights include human-computer interaction research; tracking tools and user-centered design; and three examples from the Interactive Multimedia Group at Cornell University that illustrate uses of various tracking tools. (27 references) (LRW)

Reviews the ongoing efforts to profile the nation's elementary and secondary schools. The efforts will be incomplete unless new approaches address the diversity in the rural component of the public school universe. Discusses definitional, conceptual, methodological, and policy-application issues related to the task of constructing a federal…