How to promote the high-quality development of universities from the strategic level is a hot and difficult problem in theoretical research under the background of comprehensive reform of universities in my country. This paper firstly analyzes the outstanding problems and causes of the strategic management of local universities, and then analyzes…

The COVID-19 pandemic was an unprecedented event in modern history, transforming the nature of higher education. As course delivery moved online, marketing educators were faced with higher workloads and more demands on their time. Anecdotal evidence suggested that faculty were working more, and as the 2020-2021 school year progressed, reports of…

This article reviews Conceptboard, a professional collaborative online whiteboard that can be used to enhance student engagement and collaboration, enable real-time group interaction, and promote active learning. What makes Conceptboard particularly relevant for management educators is its familiarity, flexibility, and versatility. It extends and…

Many Higher Education institutions outsource online course development to an online program management (OPM) provider because of a lack of budget, staff, and technology. Current research indicates that OPM providers often do not have instructional design (ID) services tailored to a specific university. This research uses a case study to analyze a…

The objective of this study is to explore the stereotypes that students have about agribusiness students. We seek to determine the nature of these stereotypes and how they compare relative to marketing and accounting students. Our intent is to reveal the degree of fit of the agribusiness major within a college of business, as personality…

Soft skills are highly sought by employers and linked to academic and personal success. Employers lament a perceived "skills gap" in new graduates, but few studies have examined faculty perspectives on soft skills. A survey of business faculty across the United States explored how they are teaching students in these areas. The findings…

Faculty diversity and affirmative action in institutes of higher education (IHEs) have been discussed widely for many decades. In the literature, less is known about student viewpoints on faculty and administration diversity. We conducted a scoping review of the literature to examine student perspectives of faculty and administration diversity…

Purpose: This study aims to analyze the effect of the Finlite mobile app on the financial literacy of undergraduate business students in Malaysia. Design/methodology/approach: This study uses a quasi-experimental pre-intervention design. The data are collected using a quiz and a questionnaire. Cluster sampling is adopted for three different zones…

Considerable scholarly attention has been paid to various efforts aimed at preparing graduate students for careers as practitioners of public administration. One such approach is hiring practitioners-in-residence (PIR) or employing professors of practice. This paper first reports results of a web content analysis of 355 NASPAA programs that…

The following contribution hypothesizes that it is crucial for future professionals in public administrations and organizations to be familiar with the concepts, tools, and techniques of policy, public, and social entrepreneurship to address societal, environmental, health, and wicked problems in an innovative and sustainable way. Attention is…

The first macromarketing seminar held in 1976 represented a first attempt to "hack the system" of business schools to bring a societal focus to the teaching of marketing. This effort resulted eventually in macromarketing becoming a major field of the marketing discipline. Today, forces outside the business school are pointing business…

With its combination of online and face-to-face interaction, blended learning is increasingly being employed in postgraduate education. To date, most empirical research on the topic has focused on the design and relative effectiveness of online versus in-person learning. Meanwhile, any exploration of the costs of its delivery has often been…

Faculty members' soft skills are vital for developing students' knowledge, understanding, values, and skills. How teachers integrate soft skills with the subject matter influences how their students acquire the skills they need in their academic life and beyond. Soft skills are a key factor for students' success--not just in their academic work,…

Given the backdrop of multiple concurring crises--a global pandemic, political instability and violence, and multiple structural inequalities--we see the problem of now as this: How do educational developers continue to address the wicked problems in teaching and learning when we are simply so exhausted? Our article presents the importance of…

The purpose of this research study was to examine the ways in which stakeholders at a low-income, predominantly African American STEAM academy implement initiatives that support the college and career readiness of their students. We found that a shift in leadership efforts to ensure that academy students were prepared to be both college and career…