As the competition for student enrollment has increased over the past several years, the pressure on the enrollment manager has increased proportionally. Managing enrollment expectations for institutional stakeholders requires effective communication, leadership, and the sharing of data with effective context. This article provides guidance on how…

Courses: Public Relations, Organizational/Crisis Communication, Social Media in Organizations. Objective: The goal for this activity is for students to simulate an organizational response to an environmental/health crisis impacting their business operations. By working through various components of a crisis event, students apply theoretical…

The purpose of this study is to reveal how school principals position themselves against bureaucracy and investigate their conceptions of bureaucracy in public education system. Phenomenological approach was used to analyze the qualitative data. Participants were 19 primary, middle and high school principals from 11 provinces of Turkey. The…

The current study aims at monitoring, measuring and evaluating the 'Safe havens for wild birds' campaign, implemented within the framework of the LIFE programme, in Greece and more specifically in the Ionian Islands. The study detects attitude changes that occurred in three target groups (pupils, local hunters and residents) on three islands where…

This dissertation contributes to an understudied area in organizational change research, the study of a reorganization. The perception of communication by employees, midlevel managers, and senior leaders during the decision-making process for organizational change and throughout the change was the focus of this case study. Previous studies have…

Schools in the rural context of Limpopo Province, South Africa have a plethora of challenges, which have a negative impact on learner achievement. This paper argues that for schools to triumph over the obstacles, effective school leaders are necessary. Such leaders must define and communicate a clear vision and mission and work with stakeholders…

This qualitative study examined how elementary school leaders from K-5 schools in eastern New York addressed contextual factors in implementing and sustaining professional learning communities (PLCs). Senge (1990) posited structures need to be in place to create and facilitate collaborative communities. A complementary position presents…

Objective: Mental illness is a growing public concern, particularly for persons in higher education. This research aims to distinguish mental health and stigma experiences between three academic communities: undergraduate students, graduate students, and faculty members. Methods: The researchers conducted semi-structured interviews with nineteen…

The main projection of vocational high school graduates is to work. To be able to make graduates ready to work, schools must know what graduates need to enter the world of work so that they can produce graduates who meet customer expectations, which in this case are industry and business players. The application of total quality management as a…

The purpose of this qualitative study was to explore the extent to which a marketing plan informed the system leader's means of communication with different constituents. Using a protocol, the research was conducted via telephone or face-to-face interviews with public school principals in two specific districts in a large, urban school system. The…

This study analyzed six months of student feedback from a text messaging program serving 40 Minority-Serving Institutions (MSIs) in the United States immediately after the World Health Organization declared COVID-19 a global pandemic in March 2020. Findings suggest institutions of higher education could have communicated curricular models and…

Higher education institutions continually face changes that affect their operations. There is an evident scarcity of studies that investigate the health, well-being, and trust of the members of the university community, particularly when confronting these changes. This correlational research aimed to determine the impact of the relationship…

The fundamental need for safety in schools requires research-based and trauma-informed strategies for implementing crisis management plans (CMPs). Beyond the immediate harm, longer-term potential outcomes of crises are psychological trauma and damage to the reputation for safety of the school, leading to staff attrition. An effective CMP involves…

The COVID-19 pandemic will be a ubiquitous investigatory topic attracting much scholarly attention across most academic fields. Yet there remains a dearth of research on the impact of epidemics/pandemics on institutions of higher education. This study aims to fill this gap in the literature. Based on a review of the extant literature, the authors…

The paper empirically examines labor-management communication concerning in-house training programs and its relation to the actual on- and off-the-job training policy and wage structure. Using governmental datasets from Japan, we study how different labor-management communication institutions may affect the training interests of employers and…