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Download full textShields, Steven O.; And Others – 1995
To investigate what is meant by the term "radio studies," a study analyzed 156 randomly selected scholarly communication journal articles pertinent to the radio broadcasting industry. Articles were chosen through the use of Matlon and Ortiz's (1992) "Index to Journals in Communication Studies through 1990." A master…
Descriptors: Broadcast Industry, Broadcast Journalism, Higher Education, Media Research
Arnold, Mary Peterson – 1995
A survey polled high schools in Iowa to examine the following research questions: (1) Which high schools in Iowa do and do not publish a student newspaper?; (2) What is the frequency of publication?; (3) Which schools publish their newspaper as part of the local community paper?; (4) What changes have occurred in the profile of the average high…
Descriptors: High Schools, Media Research, Scholastic Journalism, School Community Relationship
Smith, Geoff P. – Hong Kong Papers in Linguistics and Language Teaching, 1995
This paper investigates metaphor in the language of economics, in particular, the way the vicissitudes of the Hong Kong financial markets are reported in the press. It analyzes the content from an English for Specific Purposes (ESP) perspective, probing for the significance in the negotiation of meaning in the subject area. Text samples were…
Descriptors: Economics, English for Special Purposes, English (Second Language), Foreign Countries
Association for Education in Journalism and Mass Communication. – 1995
The Media Management and Economics section of the proceedings contains the following 11 papers: "Umbrella Competition among Daily Newspapers: A Case Study of the St. Louis, MO-IL MSA" (Michael Zhaoxu Yan); "Diversity and the Economics of Television: Why the Prime Time Access Rule Has Given Us 25 Years of the Same Old Thing"…
Descriptors: Broadcast Television, Cable Television, Case Studies, Economic Research
Nahrwold, Cindy; Quaintance, J. – 1996
A study examined scholarly journals available exclusively online, those available exclusively in traditional paper form, and an emerging category blurring the boundaries between them. The analysis uses Pierre Bourdieu's theory of linguistic habitus, the marketplaces, and symbolic capital to understand the difference(s) between traditional and…
Descriptors: Comparative Analysis, Electronic Publishing, Higher Education, Intellectual Disciplines
Frohlich, Romy – 1994
As yet, little research exists in Germany on the influence of public relations on news coverage, although for years American studies have shown that public relations widely determine media content. A study in Germany examined the qualities of news coverage as influenced by public relations efforts. Local media coverage (201 articles) in Munich…
Descriptors: Content Analysis, Foreign Countries, Higher Education, Information Sources
Lott, Pam – 1994
A study investigated whether informational graphics help attract the reader to a newspaper story, prolong reader interaction, and increase reader knowledge. Five versions of a small informational graphic and a related 10-inch non-lead story published on the bottom of a newspaper page were tested on 300 participants (a non-probability sample of…
Descriptors: Adults, Color, Higher Education, Illustrations
Association for Education in Journalism and Mass Communication. – 1993
The Media and Law section of this collection of conference presentations contains the following 12 papers: "An Analysis of the Role of Insurance, Prepublication Review and Correction Policies in Threatened and Actual Libel Suits" (Elizabeth K. Hansen and Roy L. Moore); "Private Defamation Plaintiffs and Falsity since 'Philadelphia…
Descriptors: Copyrights, Court Litigation, Freedom of Speech, Legal Problems
Association for Education in Journalism and Mass Communication. – 1993
The Health, Science, and the Environment section of this collection of conference presentations contains the following 10 papers: "Telling Stories about Superfund Sites" (Sharon Dunwoody and Robert J. Griffin); "Understanding Audience Reactions to AIDS Messages: An Adaptation of the Meaning-Based Model" (Sujatha Sosale);…
Descriptors: Acquired Immune Deficiency Syndrome, Audience Response, Communication Research, Information Sources
Peirce, Kate – 1993
Noting that magazines, as part of the broader category 'media,' are a powerful socialization force, a study investigated the socialization messages in teen magazines by examining their short stories for stereotypical portrayals. All fiction stories were analyzed for the years 1987-1991 in "Seventeen" and "Teen" magazines. The…
Descriptors: Adolescents, Females, Identification (Psychology), Mass Media Effects
Rich, Michael G. – 1993
Robert L. Stevenson recently described the problems facing international communications researchers: the field has no common focal variable, no common method, and no common literature--despite this, he professed pleasure at the state of the field. This paper takes Stevenson as a starting point to analyze international communications through a case…
Descriptors: Case Studies, Cultural Context, Higher Education, Mass Media
Byerly, Carolyn M. – 1993
Standard histories of public relations privilege the field's association with business enterprise, and traditionally place the origins of the field in the press agentry of the 19th century and in the rise of corporate concern with public opinion in the first decade of the 20th century. However, the roots of public relations reach both farther and…
Descriptors: Case Studies, Cultural Context, Development, Higher Education
Haugland, Ann – 1993
The oldest of the mass communication technologies, books, needs to be examined in mass communication research. Accordingly a study analyzed the structure and format of the "New York Times Book Review" to identify its dual roles: evaluating books and providing information crucial to book marketing. Also explored was how the text of the…
Descriptors: Advertising, Book Reviews, Content Analysis, Cultural Traits
Stavitsky, Alan G. – 1993
Two pioneering public radio stations--WOSU-AM, licensed to the Ohio State University in Columbus, and WHA-AM, licensed to the University of Wisconsin in Madison--conducted audience research as early as the 1920s. The challenge for early education broadcasters became to adapt the existing audience research paradigm to their purposes, or to develop…
Descriptors: Audience Analysis, Audience Response, Educational Radio, Higher Education
Cantor, Joanne – 1998
This book addresses possible negative effects of children's viewing of inappropriate media content and how parents can respond. The discussion of children's responses to frightening mass media is based on the findings of controlled research but also includes real-life examples, many presented in a child's or parent's own words. Following an…
Descriptors: Audience Response, Children, Emotional Response, Fear
