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Download full textCorder-Bolz, Charles R. – 1982
Using a new telephone-observation methodology which permitted low-cost observation of home television viewing behaviors, this study examined how families use home television, parental involvement in their children's television viewing, and families' educational use of home television. Following initial calls to 2,922 household phones, a total of…
Descriptors: Adolescents, Broadcast Television, Children, Educational Television
Ogles, Robert M. – 1988
Many television viewers construct their social reality from media content as well as from sensory and interpersonally communicated information. One aspect of this media-influenced social reality is television viewers' estimates of crime in society, or their fear of criminal victimization. Several media-effects studies have demonstrated the…
Descriptors: Anxiety, Audience Analysis, Crime, Fear
Caron, Andre H.; And Others – 1982
Seven countries--Belgium, Bulgaria, Canada, France, Hungary, Italy, and Japan--participated in a comparative study of television programing and audiences. Four statistical indicators--structure of programs broadcast, availability of programing, potential viewing and actual viewing--were used to analyze over 25 categories of programing, which for…
Descriptors: Audiences, Comparative Analysis, Cross Cultural Studies, Cultural Differences
Bempechat, Janine; And Others – 1982
This report presents a pilot study which collected preadolescents' retrospective reports of their preschool experiences with the television program, "Sesame Street." One-hundred-five fifth and sixth graders ranging from 9 to 12 years of age were asked to think back to when they viewed "Sesame Street" in their younger years and…
Descriptors: Children, Childrens Television, Comprehension, Early Experience
Jaglom, Leona M.; And Others – 1979
Over 300 verbal and behavioral associations between television and real life were recorded by observing three preschool children for three years and gathering supplementary information from five other children. The children's associations to real life experience made during television viewing occurred consistently earlier than associations to…
Descriptors: Association (Psychology), Attitude Change, Behavioral Science Research, Child Development
Wirth, Michael O.; Wollert, James A. – 1981
Multiple regression techniques were used to examine the business side of local television news operations for November 1978. Research questions examined the effect of several variables on local television news prices (advertising rates), including type of ownership, network affiliation/signal type, market size, cable network penetration, market…
Descriptors: Advertising, Broadcast Industry, Cable Television, Commercial Television
Orvik, James M.; And Others – 1978
This study, conducted prior to the installation of daily prime-time television programming in areas of rural Alaska previously without commercial television service, was designed to provide a foundation of pre-television baseline data against which to measure the social and behavioral effects of television on this multicultural population.…
Descriptors: Alaska Natives, Commercial Television, Communications Satellites, Cross Cultural Studies
Reeves, Byron; Atkin, Charles K. – 1979
One hundred mother/child dyads were involved in a study to provide empirical evidence on parent/child interaction in grocery stores and on the contributions of Saturday morning television commercials to those interactions and to the purchase of candy and cereals. Data were collected in 15 supermarkets in two midwestern cities. First, the…
Descriptors: Advertising, Children, Childrens Television, Consumer Economics
MORRIS, JAMES M. – 1964
EMPHASIS OF THIS TELECOURSE PROJECT WAS DIRECTED TOWARD AN EXAMINATION OF THE FEASIBILITY OF TELEVISED INSTRUCTION TO MEET EDUCATIONAL NEEDS AT THE JUNIOR COLLEGE LEVEL. EVIDENCE WAS SOUGHT ON THE NEED FOR INSTRUCTIONAL TELEVISION AT THE NONRESIDENT, COLLEGE-CREDIT LEVEL (ESPECIALLY FOR RECENT HIGH SCHOOL GRADUATES NOT ABLE TO ENROLL ON A COLLEGE…
Descriptors: Educational Needs, Educational Television, Extension Education, High School Graduates
Pierce, Chester M., Ed. – 1978
This booklet contains five papers focusing primarily on the potential of television for contributing to children's learning and prosocial behavior and on the problems involved in realizing this potential. The first paper provides information relevant to child development and learning theory. The second paper discusses the potential power of…
Descriptors: Animation, Child Development, Childrens Television, Commercial Television
Pierce, M. Scheffel – 1969
A study by questionnaire attempted to identify the factors controlling the selection or non-selection of available resources in network-broadcast instructional television, and to identify the academic-administrative involvements of those officials--deans, chairmen, and teachers-making decisions on the use of instructional television. Those polled…
Descriptors: Administrator Attitudes, Educational Innovation, Educational Media, Educational Research
Korot, Beryl, Ed.; Gershuny, Phyllis, Ed. – Radical Software, 1970
Some innovative ideas and applications for new television technology are described in this tabloid format periodical. Most of these ideas support the periodical's contention that broadcast television is the most limited use of a developing television technology which has the capability of being a responsive medium and a valuable social tool and,…
Descriptors: Cable Television, Communications, Electronic Equipment, Experimental Programs
Miller, George L. – 1970
This report describes a technique which can be used to provide both formative and summative evaluation of television programs designed to promote educational development in 3-, 4-, and 5-year-old children. The daily half-hour program evaluated is part of an Appalachia Educational Laboratory project, now in its second year. (Other project…
Descriptors: Educational Television, Home Visits, Mobile Classrooms, Nonprofessional Personnel
Gordon, Thomas F. – 1973
The major question of this study is: Does the time context of a TV program affect children's conclusions about the action? If violent or aggressive behavior is viewed on television by children, how will they respond to the action when they know the action takes place in either the past, the present, or the future? Fifth and sixth grade boys viewed…
Descriptors: Aggression, Behavior Change, Childhood Attitudes, Childhood Interests
Corporation for Public Broadcasting, Washington, DC. – 1976
This report, the second in a series of four, describes part of a national study commissioned by the Corporation for Public Broadcasting to investigate audience awareness of public television, level of viewing, and reaction to programming and on-air fund raising. Specifically, reaction to on-air fund raising is the focus of this discussion. Data…
Descriptors: Audiences, Demography, Financial Support, Fund Raising
