This report provides a detailed analysis of the video use and preferences of Swedish adolescents based on data drawn from the Media Panel project, a three-wave, longitudinal research program on video use conducted at the Department of Sociology, The University of Lund, and the Department for Information Techniques, the University College of Vaxjo,…

This report is one in a series dealing with Swedish adolescents' uses of video based upon the Media Panel research program, a three-wave, longitudinal research program on video use conducted at the Department of Sociology, the University of Lund, and the Department for Information Techniques, the University College of Vaxjo, Sweden. Data were…

This discussion of the integration of computers into the curriculum begins by reviewing the results of several surveys conducted in the Netherlands and the United States which provide insight into the problems encountered by schools and teachers when introducing computers in education. Case studies of three secondary and two elementary schools in…

With mounting interest in what research has shown about learning through computer assisted instruction (CAI), several research analysts have recently reviewed the CAI research for the past 20 years. Each review comes up with a set of conclusions that are fairly consistent with other reviews, and the conclusions from six of these studies are…

The relationship of older Americans to the new media culture of society is the focus of this Technical Committee Report. The work of two committee-appointed subcommittees on stereotypes and new media technology are explained with a special emphasis on the influence of television. Age stereotyping is examined in prime time television, daytime…

Typically, research concerning media presentations of women has involved six types of analysis: (1) content analysis (what is said), (2) cultural and social analysis (why it is said), (3) control or gatekeeper analysis (by whom it is said), (4) audience analysis (to whom it is said), (5) media analysis (in which channel), and (6) effects analysis…

This review considers two major areas--research on educational media and research on school media centers (learning resource centers). Research reviewed in this report is limited to studies carried out in public school settings or that deal with issues of concern in public education. An introduction discusses the changing definition of…

The program of systematic evaluation of variables associated with visual learning was initiated in 1965 to investigate the impact of variables linked to effective, efficient use of instructional visual materials. A prototype experimental package, containing a specific unit of cognitive content, learner achievement objectives, four individual…

An intelligent videodisc system on which comprehensive instructional development research can be conducted has been developed. This integrated learning system combines all other existing media, except objects, using a videodisc, microcomputer, printer, single monitor, hard disc storage with CPU for random access digitized audio, and headphones.…

The effect of background music with lecture tapes, filmstrips, and films in teaching freshman psychology concepts was investigated. Comparisons were made of media effect on visual or non-visual (haptic) and male or female learners, using experiments of 60 students each, with 20 subjects used for all treatment conditions. Three classes viewed…

Questionnaires were distributed in the fall of 1984 to a sample of Nigerian public relations practitioners who attended a monthly meeting of the Lagos Chapter of the Nigerian Institute of Public Relations to examine the extent to which they perceived themselves as responsible to Nigerian society. Their perceptions were then compared with those of…

Reporters in Hong Kong who were working for 21 Chinese-language newspapers were mailed questionnaires to elicit information on the following: how news organizations in a highly politicized environment exercise control on recruitment, policy direction with regard to the coverage of conflicting issues, and the resolution of possible conflicts…

To enhance knowledge of media consumption processes, a study compared the abilities of six alternative gratification models to predict media satisfaction, specifically, satisfaction with television news. The models were three different formulations of gratifications sought/obtained discrepancies--two emphasizing gratifications obtained and one…

There are a number of ways that government policy might increase the educational benefits that preschool children receive from television. These include (1) direct government funding of educationally oriented broadcasts; (2) strengthened Federal Communication Commission rules mandating more educationally oriented television; (3) a national center…

Telephone interviews with 389 people were conducted by undergraduate students to test the hypothesis that attention to economic news in the media would result in more beliefs about the economy, and that both news media attention and beliefs would lead to the holding of stronger attitudes toward the current administration's economic policy.…