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What Works Clearinghouse Rating
Wulfemeyer, K. Tim – 1983
One issue each of "Time" and "Newsweek" from each month of 1982 was selected at random and content analyzed to determine the use of anonymous attribution. Stories from the "National/Nation" and "International World" sections were analyzed for use of anonymous sources, that is a direct or paraphrased quote…
Descriptors: Content Analysis, Information Sources, Journalism, Media Research
Reid, Leonard N.; Salmon, Charles T. – 1984
A survey of 30 advertising agency researchers sought to determine (1) whether there are differences between agency researchers' perception of who benefits most from copy research and who should benefit most, and (2) whether there are differences between their perception of how copy research is used and how it should be used. Consistent with…
Descriptors: Advertising, Creative Expression, Mass Media Effects, Media Research
Spitzer, David – Media and Methods, 1975
Descriptors: Educational Media, Evaluation, Films, Media Research
Clark, Richard E. – AV Communication Review, 1975
Author suggests a number of strategies for constructing a taxonomy that would take into account media, individual differences, and behaviors. (Author/HB)
Descriptors: Aptitude Treatment Interaction, Classification, Educational Media, Learning Processes
Peer reviewedLugenbeel, Barbara Derrick – Journalism Quarterly, 1975
Concludes that "Good Housekeeping" magazine adheres to formula writing in fiction as most of the highest paying magazines do. (RB)
Descriptors: Content Analysis, Fiction, Higher Education, Media Research
Peer reviewedSingletary, Michael W. – Journalism Quarterly, 1975
Descriptors: Higher Education, Information Sources, Journalism, Media Research
Peer reviewedSterling, Christopher H. – Journalism Quarterly, 1975
Seeks to answer the question of how much media control has been concentrated in the top 100 markets over the past half century, examining the trends in broadcasting and cross-media (newspaper-broadcasting) ownership within those markets. (RB)
Descriptors: Broadcast Industry, Higher Education, Journalism, Media Research
Peer reviewedOgan, Christine; And Others – Journalism Quarterly, 1975
Traces changes in the front page news coverage of the New York "Times" over the past seven decades to determine if there were increases in in-depth coverage, how the news came to the "Times," and what changes have occurred in the local, national, and world coverage. (RB)
Descriptors: Content Analysis, Higher Education, Journalism, Media Research
Peer reviewedSchwarzlose, Richard A. – Journalism Quarterly, 1974
While the Associated Press's origins remain obscure, a "news broker" system operated in New York City in 1846 and news dispatches occupied telegraph lines almost as soon as the lines were opened. (RB)
Descriptors: Higher Education, Journalism, Media Research, News Reporting
Peer reviewedHicks, Ronald G.; Gordon, Avishag – Journalism Quarterly, 1974
Ethnocentrism, elitism, and news distance are seen as more important in determining foreign news content in Israeli and American newspapers than physical distance between nations. (RB)
Descriptors: Content Analysis, Higher Education, International Relations, Journalism
Peer reviewedWeaver, David H.; And Others – Journalism Quarterly, 1974
Findings contradict previous research and textbook advice on the importance of using quotes rather than paraphrases in writing newspaper stories. (RB)
Descriptors: College Students, Higher Education, Journalism, Media Research
Peer reviewedFletcher, Alan D.; Winn, Paul D. – Journalism Quarterly, 1974
Analyzes advertisements for characteristics that produce readership across a variety of consumer magazines. (RB)
Descriptors: Advertising, Consumer Economics, Higher Education, Journalism
Peer reviewedCollier, Eugenia – Current History, 1974
An exploration of the distortions of black images that have been conveyed through American literature, music, film, and television. (EH)
Descriptors: Black Culture, Black Literature, Black Stereotypes, Black Studies
Peer reviewedWeaver, David H.; Wilhoit, G. Cleveland – Journalism Quarterly, 1974
Investigates, through content analysis, some of the variables involved in the coverage "Time,""Newsweek," and "U.S. News and World Report," give to United States Senators. (RB)
Descriptors: Content Analysis, Higher Education, Journalism, Legislators
Peer reviewedReuss, Carol – Journalism Quarterly, 1974
Examines the 50 year history of "Better Homes and Gardens," emphasizing the reasons for its success while numerous other magazines failed. (RB)
Descriptors: Audiences, Higher Education, Journalism, Media Research


