The second of two articles discusses the use of the media package called "Who Cares?" in the nursing profession. The evaluation of its effectiveness by users is described, and implications of the findings are discussed in relation to audiovisual media in nursing education, and to the development of nursing education in Britain. (32…

Critiques articles by Robert Kozma (IR 529 138) and Richard Clark (EJ 294 173) on the influence of media on learning. The author argues that Clark and Kozma are raising different questions and suggests that researchers focus on the effectiveness of whole units of instruction rather than on individual components. (Contains 14 references.) (KRN)

A survey of 5000 12-year olds in 23 countries around the world was conducted to analyze the impact of media violence on children's lives in different cultures. This article presents a summary of findings to be published in full. Highlights media use, individual anxiety and role models, violence in the actual environment, and the relationship…

Contributes to scholarship on the representation of race in the electronic media. Traces particular social, political, and institutional pressure influencing the production of the figure of the black soldier in U.S. radio during World War II. Shows how it served to varying degrees the immediate interests of the black press, the federal government,…

Uses a life-history method and compares results with earlier research on newspapers to examine college students' life experiences with television news, particularly those related to its role in citizenship. Shows differences in how television news is understood and used by gender, age, and ethnicity. Suggests that a fundamental reevaluation of…

Explores processes of social change initiated by an entertainment-education radio soap opera by studying its effects in an observational case study in one rural village in India. Investigates the paradoxes, contradictions, and audience members' struggles in the process of media-stimulated change, a process involving parasocial interaction, peer…

Many students have difficulty accessing academic content information that, traditionally, has been presented in print (e.g., textbooks and other school materials). Because much of the information that reflects school knowledge is obtained through printed texts, these students will lag in their knowledge development and not have ample opportunities…

As the media progresses and grows it creates more information and new mediums for users to access information. With this growth it becomes increasingly more difficult for users to decipher which medium should be used to access information. Each medium offers both positive and negative aspects; some are more accurate when reporting news, while…

School reform involves the public: its expectation of participation and its support for a reform agenda. In theory, the press influences both. To explore this link, we compare education coverage in four press outlets, two each in Chicago and Cleveland. Articles and editors are interrogated for (1) style of journalism and (2) assumptions about the…

A study examined, through comparison, The "New York Times'" coverage of the 1995 women's and men's National Collegiate Athletic Association (NCAA) basketball tournaments. The study sought to answer three questions: (1) Does the "Times" frame the women's event as unimportant?; (2) If so, how?; and (3) What does this say about…

The Minorities and Communication section of the proceedings contains the following 10 papers: "A Content Analysis of Advertising Techniques in Mass Market and African-American Magazine Advertisements" (Jan S. Slater and others); "Political and Racial Adversaries: Southern Black Elected Officials and the Press" (Daniel Riffe and…

A study which reviewed the research literature analyzed the relationship between television advertisements and the lowering of the self concept. Although television advertising has a relatively short history, today a person can hardly escape from it. Advertisements are specifically targeted to age-related and demographic groups. By focusing on…

This issue of "Media & Values" provides essays and teaching ideas for addressing the influence of television in society. Articles in this issue include: (1) "Wrestling with Television" (Elizabeth Thoman); (2) "Comics and Culture" (Rosalind Silver); (3) "Society's Storyteller" (George Gerbner); (4) "Five Important Ideas to Teach Your Kids about TV"…

A study explored the vocabulary development available in a variety of current preschoolers' television shows. A quantitative analysis of seven programs on two networks (PBS and Nickelodeon) was undertaken over a total viewing time of 40 hours; a qualitative analysis of techniques used to present vocabulary was also documented for these shows.…

The Mass Media Effects section of this collection of conference presentations contains the following 13 papers: "The Nature of the Public's Objections to Television Programs: An Examination of Third-Person Effects" (Guy E. Lometti and others); "An Examination of the Relationship of Structural Pluralism, News Role and Source Use with…