Three antecedent variables were examined to determine their effects on children's attitudes toward aggression--the child's exposure to television violence, his perceptions of his family's attitudes toward violence, and the family's socioeconomic status. Questionnaires which were completed by 434 fourth through sixth grade boys elicited responses…

A previous study (EM 009 547) found that the most favorable attitudes of boys toward aggression existed when there was high exposure to television (TV) violence, ambiguous family attitudes toward aggression, or low socio-economic status. This study sought to examine the same three variables with respect to girls. Subjects, who were 404 fourth…

Cable television can augment educational broadcast services and also provide a level of individualized educational services not possible with either broadcasting or classroom audiovisual aids. The extra channels provided by cable television allow the following extra services for education: 1) broadcast of a multitude of programs, including delayed…

The paper has four main sections. The first is concerned with the characteristics and structure of satellite networks. The second discusses pressures within education that are causing the development of various types of networks and also identifies studies in which networking needs for educational sectors and services are defined. The third…

This book explains the workings of closed-circuit television and also explains how television can be used to greater effect by making use of films, slides, and audiotapes. It is written for those who will be making closed-circuit programs. Although it discusses technical equipment, the explanations are written in a non-technical style. Topics…

Observational learning requires exposure to modeling cues, acquisition of the ability to reproduce what is seen or heard, and acceptance of the model's behavior as a guide for one's own actions, as imitation, counter-imitation, disinhibition, or inhibition. In this overview paper, the author considers a large body of research, especially that…

The Sloan Commission report on cable television surveys the history and technology of cable television and suggests the prospects and possibilities the medium offers to the American public. The possible impact of cable television on over-the-air television is projected, and the possible shape of entertainment, news and opinion, public services,…

To make adequate use of mass media for children's education, we must recognize that the medium is the message, that the conveyer is the content. The medium itself changes behavior, learning and growth patterns of the child. For example television itself teaches a special kind of visual awareness and enhances the ability to relate non-immediate…

Study was undertaken to obtain information on use rural Louisianians make of radio and television, and to determine the part various mass media play in lives of rural people. Information was solicited from 25 households within each of 12 parishes in the state. Total number of persons sampled was 600. Cultural background, economic enterprises in…

From a review of the Scientific Advisory Committee's report and the five volumes of research on television and social behavior, there is an overwhelming consensus that televised violence does have an adverse effect on certain members of our society, and that the broadcasters should be put on notice. While the method of selection and the final…

The Rand Corporation has been doing research on closed-circuit television systems to aid the partially sighted since 1966. The current experimental system enhances the image electronically to provide a magnified image that is brighter and has greater contrast than the object being observed. The system also incorporates an easily movable platform…

In the 19th century, the American press was characterized by a profusion of independent newspapers, quick to criticize the government. In this century, the press and the other mass media have become owned by relatively few proprietors, all trumpeting the same capitalistic, government line. Even though they criticize the government occasionally,…

Since its inception the Children's Advertising Review Unit has turned to research in order to better evaluate children's advertisements, to develop guidelines for children's advertisers and to resolve some perplexing questions about certain types of advertising content. Although some work has been done in advertising directed toward children, most…

The procedures for establishing a public broadcasting station are outlined in this book. The first section, devoted to planning for necessary prebroadcast activities, discusses the kinds of licensee groups and the search to determine available radio frequencies or open TV channels. The second section discusses the functions of various national…

Long range effects may be of three varieties: those which are observable in the immediate period subsequent to exposure but are long range because of their continuing repetitive accumulation with each exposure; those which represent the cumulative or delayed impact on individuals of exposure to television; or those which represent the immediate…