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Varsha Jain; Emmanuel Mogaji; Himani Sharma; Anantha S. Babbili – Journal of Marketing for Higher Education, 2024
This study discusses a robust narrative of the relationship between higher education and the stakeholders in the digital era. It proposes an integrated higher education marketing framework using the Cue-Utilization approach with perceived situational appropriateness as the frame of reference. A multi-stakeholder perspective is explored using…
Descriptors: Stakeholders, Attitudes, Colleges, Student Recruitment
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Julia Duncheon; David E. DeMatthews; Taylor Smith – Journal of Cases in Educational Leadership, 2024
Schools of choice need to provide equitable access and opportunities to all students, including students with disabilities and emergent bilinguals. In the context of Early College High Schools, principals and school districts should be partners in ensuring admissions processes are non-discriminatory. In this fictional case, a new principal in a…
Descriptors: Dual Enrollment, Principals, School Administration, Institutional Cooperation
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Megan Wadas; Julia Goetze; Carrie Jackson – Unterrichtspraxis/Teaching German, 2024
Second-language (L2) learner motivation has been a thriving subfield within L2 acquisition research for decades, particularly since the development of the L2 Motivational Self System (L2MSS), a multi-faceted motivational theory. This survey-based study examines (1) whether L2MSS facets differ between students intending to continue (or discontinue)…
Descriptors: German, Second Language Instruction, Second Language Learning, Cultural Awareness
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John Haller – Strategic Enrollment Management Quarterly, 2024
This article explores the internal environmental factors that affected organizational change at Joseph's University and Villanova University?--?two private Catholic institutions in Philadelphia, Pennsylvania?--?resulting in differentiated market positions at each institution. Research methods included archival document analysis and semi-structured…
Descriptors: Private Colleges, Religious Colleges, Organizational Change, College Athletics
Allison R. Byrd – ProQuest LLC, 2024
Graduate students are often overlooked as a critical audience when universities strategically communicate scientific research, and few resources are traditionally dedicated to graduate student recruitment. Graduate students additionally possess a myriad of characteristics -- including cultural -- that contribute to their decision to enroll in a…
Descriptors: Graduate Study, Graduate Students, Student Recruitment, Information Science
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Jay Jordan – TESOL Journal, 2025
Private entities offering US-based colleges and universities access to international student recruitment networks have expanded in recent years as institutions seek to bolster their international prestige and their enrollment revenue. Many resulting third-party partnerships also provide curricular "pathway programs" and co-curricular…
Descriptors: Higher Education, English (Second Language), Second Language Instruction, Second Language Learning
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Merola, Rachael H.; Coelen, Robert J.; Hofman, W. H. A.; Jansen, Ellen P. W. A. – Journal of Studies in International Education, 2023
This study examines how the COVID-19 pandemic has impacted the academic experience at international branch campuses (IBCs) and has changed the relationship between the IBC and the home campus. Semi-structured interviews with 26 leaders, academic staff, and students at seven IBCs in Malaysia revealed that the COVID-19 pandemic has changed the…
Descriptors: COVID-19, Pandemics, Educational Experience, International Education
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Wukich, Clayton – Journal of Public Affairs Education, 2023
Enrollment pressures and other considerations spur Master of Public Administration online offerings, and specific skillsets are needed for implementation. Online program management providers (OPMs) are for-profit companies that bundle services to establish academic programs in exchange for tuition revenue sharing agreements, upfront fees, or a…
Descriptors: Masters Programs, Public Administration Education, Online Courses, Distance Education
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Roberts, Teresa M. – Teaching and Learning in Communication Sciences & Disorders, 2023
Minoritized students in Communication Sciences and Disorders (CSD) programs have unique insights into inclusion and diversity initiatives based on their lived experiences. In this study, the researcher examined and analyzed recommendations that minorized CSD graduate students provided to programs to increase inclusion. The researcher identified…
Descriptors: Minority Group Students, Graduate Students, Communication (Thought Transfer), Communication Disorders
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Karlin, Michael; Ottenbreit-Leftwich, Anne; Liao, Yin-Chan – Computer Science Education, 2023
Background: Despite ongoing calls for prioritizing K-12 computer science (CS) education, an enduring gender gap exists. Objective: We explored one high school CS program where female participation was consistently higher than state averages to better understand how the program was developed. Method: Using a case study method, data were collected…
Descriptors: Computer Science Education, Gender Differences, Student Participation, High School Students
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Sipos, Norbert; Kuráth, Gabriella; Bányai, Edit; Jarjabka, Ákos – Management in Education, 2023
The purpose of this paper is to show what are the applicants' institution selection criteria in higher education in Hungary and what changes this will imply in higher education management and communication. These questions were investigated based on a review of the most relevant literature and the analysis of 1396 Hungarian higher education…
Descriptors: College Applicants, College Choice, Decision Making, Selection Criteria
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Bell, Nancy; Tarc, Paul; Schecter, Sandra R.; Racco, Alyssa; Tang, Haoming – Canadian Journal of Educational Administration and Policy, 2023
This study illuminates the current policy and practice dynamics and tensions of school internationalization in the province of Ontario generated by the increasing presence of international students at the secondary school level, identified as early study abroad (ESA) students. It conducts a comparative thematic analysis of a set of interviews with…
Descriptors: Foreign Countries, Study Abroad, Global Approach, Secondary Schools
Keeley Copridge; Raeshan Davis; LaTasha Mosley; Brittny James; Nadrea R. Njoku – Frederick D. Patterson Research Institute, UNCF, 2023
This report examines the best practices implemented at Historically Black Colleges and Universities (HBCUs) teacher preparation programs, which result in these institutions being significant producers of Black teachers for America's public education system. This report builds on the HBCU teacher preparation program scholarship by providing a…
Descriptors: Black Colleges, Teacher Education Programs, Teacher Recruitment, Best Practices
Quader, Mayeen U. – ProQuest LLC, 2023
In response to a national agenda to increase diversity in the teaching workforce, this qualitative multiple case study critically examined the recruitment and admission of Black, Indigenous and People of Color (BIPOC) to teacher education programs (TEP) in three Minority Serving Institutions (MSI) in California. Specifically, this research…
Descriptors: Teacher Education Programs, Student Recruitment, College Admission, Minority Group Students
Danae Necitas Williams – ProQuest LLC, 2023
This study explored Black student representation in the undergraduate teacher education program at the University of Pittsburgh. Nationally, Black teachers are underrepresented in public schools (Cross, 2017; Hussar et al., 2020), which impacts Black student outcomes (Carver-Thomas, 2018; Haddix, 2017). Teacher Education programs provide a large…
Descriptors: Preservice Teacher Education, Undergraduate Study, College Applicants, Blacks
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