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Robinson, John – Trends in Education, 1977
Describes evaluation methods currently in use by the BBC's advisory councils and by external researchers in collaboration with them. (BR)
Descriptors: Broadcast Industry, Broadcast Television, Educational Media, Educational Radio
Peer reviewedWirth, Michael O.; Wollert, James A. – Journalism Quarterly, 1976
Descriptors: Commercial Television, Content Analysis, Higher Education, News Reporting
Peer reviewedSkirble, Rosanne – Hispania, 1977
This article suggests using both Spanish and English television commercials to stimulate classroom dialogue and language practice. Drills can be contextualized if based on these commercials and the films can stimulate socio-cultural conversations in the target language. (CHK)
Descriptors: Cultural Education, Educational Television, Language Instruction, Second Language Learning
Peer reviewedPride, William M. – Journalism Quarterly, 1977
Reports the findings of an analysis of the impact of a major criminal event on the size of the total broadcast audience, on media-switching behavior, and on station-switching behavior. (GW)
Descriptors: Audiences, Crime, Current Events, Listening Groups
Fowlie, George; Porteous, Jean – Special Education in Canada, 1977
Available from: Special Education in Canada, Dave Muir, Subscription Manager, 12 Doucett Place, Scarborough, Ontario M1G 3M2. Tape recorded television programs were used to increase reading comprehension and word attack skills of special education students. (CL)
Descriptors: Commercial Television, Elementary Secondary Education, Handicapped Children, Reading Instruction
Peer reviewedLuskin, Bernard; Zigerell, James – Community and Junior College Journal, 1978
Describes the effectiveness of telecourses in adult outreach efforts and the contribution of community colleges in developing this medium, based on conclusions reached at the first meeting of the AACJC Task Force on the Uses of Mass Media for Learning. (RT)
Descriptors: Adult Students, Community Colleges, Curriculum Development, Educational Television
Peer reviewedMcAuliffe, Daniel G. – Community and Junior College Journal, 1978
Describes the evolution of a state-wide "TV College" system in Connecticut, including centralized administrative development, course selection and evaluation, scheduling, promotion and advertising, fee structures, and budgeting processes. (RT)
Descriptors: Budgets, Community Colleges, Educational Television, Program Costs
Peer reviewedWheeler, Gerald F. – Physics Teacher, 1977
Discusses various aspects of presenting a weekly half hour TV science show directed for elementary students. (SL)
Descriptors: Elementary Education, Elementary School Science, Instruction, Physical Sciences
Peer reviewedBall, Samuel – Journal of Social Issues, 1976
The components of three areas that pose special problems in the evaluation of television programs are discussed: design, sampling, and measurement. Methods for ameliorating difficulties in these problem areas are suggested. (Author)
Descriptors: Evaluation Methods, Evaluation Needs, Measurement Objectives, Measurement Techniques
Peer reviewedChaffee, Steven H.; Tims, Albert R. – Journal of Social Issues, 1976
An examination of some interpersonal factors related to adolescents' television viewing is presented, with particular emphasis on dimensions of communication in the family and with peers. (Author)
Descriptors: Adolescents, Behavior Patterns, Communication Skills, Interpersonal Relationship
Johnson, Jean – Teacher, 1977
Descriptors: Advertising, Consumer Economics, Consumer Education, Educational Needs
Peer reviewedKatz, Elihu; And Others – Journalism Quarterly, 1977
Reports on two studies, conducted in Jerusalem, that indicated that those who saw and heard news recalled slightly more than those who only heard; difference in recall was greater among the best educated subjects. (KS)
Descriptors: Educational Background, Media Research, News Media, News Reporting
Peer reviewedTichenor, P. J.; And Others – Journalism Quarterly, 1977
Structural differences between three Midwestern communities were found to be associated with viewers' perceptions of realism and idealism in television programs. (KS)
Descriptors: Community Attitudes, Community Characteristics, Content Analysis, Cultural Pluralism
Peer reviewedEron, Leonard D.; Huesmann, L. Rowell – School Psychology Review, 1987
This article reviews the research findings which have established relations between television viewing and the subsequent attitudes and behaviors of viewers, emphasizing the influence of televised violence. It identifies the implications and remedies for public policy, for society, and for the parents and educators responsible for children's daily…
Descriptors: Aggression, Behavior Problems, Child Abuse, Child Development
Peer reviewedMeehan, Eileen R. – Critical Studies in Mass Communication, 1986
Claims that most television research ignores the connections between its symbolic and economic influences. Argues for an integrated approach that views television as both a commodity and an artifact. Describes five analytical categories that researchers could use to provide information illuminating these relations to the public. (JD)
Descriptors: Audience Analysis, Cultural Influences, Economic Factors, Mass Media Effects


