Three facets of the media--events, myths, and sales pitches--constitute the most important lines of force taken by the information bombardment which all of us encounter and are influenced by every day. The focus of this book is on the changes created and hastened by this information explosion of the media bombardment: how we can live with them,…

Written for those who want to get started in the field of broadcast journalism, this practical self-study guide discusses all the basic elements needed and shows how the professionals on both local and network levels prepare for a newscast. The content encompasses how a newsman writes his copy, how he "plays" his story, and how writing style is…

An evaluation of the elementary school science programing of KCTS-TV in Seattle took the form of a survey and an experiment. First, a survey of classroom teachers to determine the utilization of televised science instruction showed that KCTS's programs were being widely used and were considered to be both appropriate for the grade one to four…

Rich visual stimuli provided by the television medium may affect youngsters' cognitive processes and strategies in academic performance. Previous studies have revealed that television viewing enhances their achievement test scores through grade four, but scores decline after grade four. This paper suggests that visuals used in instructional…

Presented is an overview of the full range of educational and cultural broadcasts offered by Nippon Hoso Kyokai (NHK). NHK, or the Japan Broadcasting Company, is the only public service broadcasting organization in Japan. It produces instructional programs from the kindergarten level to high school via its television and radio network. These…

Originally designed for inner city children, ages 3-5 years, "Sesame Street" was designed to increase knowledge in the areas of: symbolic representation (pre-reading skills), cognitive organization which entails relational concepts, reasoning and problem solving, and the child and his world. This study examined the effects of the program…

Describes a continuing research program concerned with what U.S. preschoolers look at on television and how often they watch and notes implications for the production of television material for young children. (MH)

A pilot computer-based instructional system developed by the Mitre Corporation which incorporates the home TV set in teaching physically handicapped, emotionally disturbed and chronically ill students is described. (SF)

The roles of summative and formative evaluation as scientific approaches to theory building in instructional television programing for children are examined through a review of research studies. The author contends that the bias toward summative evaluation has been premature in an area of inquiry, where most of the variables are yet to be…

Describes the most recent phase of the long-range research called "Cultural Indicators" which yields an annual television violence profile. This report stresses methodology, current findings on the distribution of power in the world of television drama, and some behavioral correlates of viewing. (JMF)

Pilot project SITE was undertaken to help shape a national TV system for India. Programing was to provide nonformal education in agriculture and health; formal education for primary school children and teachers; and by promoting Indian culture, to create a sense of political unity among the nation's disparate linguistic groups. (JEG)

Over 2,000 15-16 year old adolescents from central Scotland were surveyed to determine characteristics of high- vs. low-frequency television viewers. Personality characteristics, attitudes toward school and sports, and socioeconomic status were related to viewing habits. Sex of the viewer was found to be related to choice of programs. (GDC)

A number of general considerations in communication channel selection are noted, and the literature of channel use among older persons is reviewed. While television is the dominant medium among older persons generally, print media play important roles also, especially among those with higher levels of education. (Author)

Czechosovakian television has just presented a series of French Conversation Classes using audiovisual techniques and starring Czech actors and actresses. The setting of each dialog is in Czechoslovakia, and the situations are those in which a Czech would use French in his or her native land. (Text is in French.) (AMH)

Journalism students at two Texas universities learned important things about television news production when they switched newsrooms and studios for a day. (RL)