Author describes several studies which show that Sesame Street does not prepare poverty children for first grade and does not narrow the achievement gap that now exists between the poor and the middle-class child. (Author/CB)

An interview with Wallace Westfeldt, NBC news executive who has been assigned to conduct a thorough study and evaluation of NBC news operations prior to assuming a new post after stepping down as executive producer of NBC-TV nightly news. (JM)

The history of the Television Center is presented, and its wide range of current activities are outlined. (LS)

Examines the use of television in industrial training and discusses the components necessary for a television system. (SB)

Describes a five-year-old British television program designed for all children, but accommodating the special needs of the deaf. (RW)

Examination of the relationship between viewing motivation and viewing patterns among young adult television viewers identifies nine motivational categories: relaxation, companionship, habit, time passing, entertainment, social interaction, information, arousal, and escape. Two basic types of television use are described as time consumption and…

A French program to educate young television viewers and its results are discussed. The program increased the children's critical judgment about television and found that they became more independent in their attitudes toward television as they grew older. (IS)

Reports results of study using mass observation and survey data to determine who is responsible for selection of television programs at home, how program selection processes occur, and how roles of family position and family communication patterns influence these activities. Research methodology and dominant selectors of television programs are…

Describes the development and purpose of The Computer Programme, a 10-part television series produced by the BBC's Continuing Education Television Department and designed to provide a beginner's guide to the world of computers and computing. The history of the project is reviewed and the creation of the BBC microcomputer is recounted. (Author/JL)

Provides a general overview of the central issues involved in the study of children's attention to television. Concludes that three factors may have a significant impact on a child's pattern of attention: television stimulus attributes, the child's level of cognitive development, and the nature of the viewing environment. (PD)

Reaffirms previous findings that young viewers' representations of televised dramatic narratives are incomplete and disorganized, compared to older viewers' comprehension of these programs. Also demonstrates that the information younger children retain from programs was likely to reflect stereotyped actions and events, cued by isolated, familiar…