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French, Edward – 1986
A study examined the feasibility of using television to promote adult literacy and adult basic education (ABE) in South Africa. Following a review of the literature on the experience abroad in using television to promote adult literacy, a preliminary report arguing the case for using television to promote adult literacy and ABE in South Africa was…
Descriptors: Adult Basic Education, Adult Literacy, Educational Needs, Feasibility Studies
Parsons, Patrick R. – 1986
Noting that the fundamental philosophical barrier to fashioning an appropriate model of cable television rights is the equitable balancing of individual and collective First Amendment claims against the medium, this paper offers an approach for such a balancing that is based on the underlying dimension of the inherent social utility in expression.…
Descriptors: Cable Television, Civil Rights, Communication (Thought Transfer), Federal Regulation
Wober, J. M. – 1986
In July 1984, British Channel 4 began televising Case on Camera, a series based on genuine arbitration of civil cases carried out by a retired judge, recorded as it happened, and edited into half hour programs. Because of the Independent Broadcasting Authority's concern for the rights to privacy, a systematic study of public reaction to the series…
Descriptors: Arbitration, Audience Analysis, Broadcast Industry, Court Judges
Davis, Jonathan – 1986
This paper describes a study which compared an actual television schedule with an "abstract" schedule in order to determine what the forces are that forge a television schedule and how these forces interact. The report is presented in six sections: (1) a statement of the problem; (2) a discussion of the notion of the abstract schedule…
Descriptors: Audience Analysis, Broadcast Industry, Comparative Analysis, Cultural Influences
Okigbo, Charles – 1986
This paper begins with a review of the literature that addresses the broad concerns of youth and media, with particular focus on children and adolescents, then moves on to explain the purpose of this specific study, i.e., to determine the nature of Nigerian young people's access to/use of television and to the competing media of radio and…
Descriptors: Adolescents, Audience Analysis, Children, Developing Nations
Richeri, Giuseppe – 1986
A phenomenon which tends to transform the function and methods of traditional television consumption is the gradual reduction of its "mass" dimensions, which tend to disappear for an increasing share of the audience. This reduction of the mass dimension ranges from fragmentation of the audience to its segmentation, and, in the most…
Descriptors: Audiences, Broadcast Industry, Change, Cultural Influences
Designs for Education, Concord, MA. – 1983
This study assesses problems and possibilities associated with production and use of radio, television, computers, and various other technological delivery systems for instruction, and evaluates those already in place. Sources for data included commissioned papers; structured interviews with users, producers, and shapers of instructional…
Descriptors: Computers, Curriculum, Educational Radio, Educational Television
Metallinos, Nikos – 1984
Technological advancements in television images have resulted in an increase of media imagery. One cause of people's fascination with the new media technology is the constant utilization of depth axis staging. The visual elements that make up the image are often placed within the Z-axis, moving rapidly toward or away from the viewer, often…
Descriptors: Depth Perception, Media Research, Production Techniques, Psychophysiology
Sepstrup, Preben – 1985
The commercials on the Sky Channel, the first pan-European satellite television channel, and on the West German Channel 2 (or ZDF) are analyzed in this report. The study summarizes an investigation of the economic consequences of transborder television advertising in Europe and the consequences for consumers if television advertising grows or is…
Descriptors: Communications Satellites, Content Analysis, Economic Change, Economic Factors
O'Keefe, Garrett J.; Reid-Nash, Kathaleen – 1984
The so-called "cultivation hypothesis" proposes that television content comprises an organic whole of interrelated themes and symbols not necessarily congruent with the real world. However, findings of a primary study have indicated that television news has enough baseline credibility to have a significant impact on fear of crime among citizens.…
Descriptors: Anxiety, Attitudes, Broadcast Industry, Communication (Thought Transfer)
Valenzuela, Nicholas A. – 1980
This paper deals with Latino audiences in the United States and explores how socially beneficial research agenda can deal with their communication needs and result in better and more programming on public broadcasting services. Latino audiences are defined as persons of Spanish language heritage, regardless of surname or country origin. A…
Descriptors: Content Analysis, Ethnic Stereotypes, Hispanic Americans, Mass Media Effects
Foss, Karen A.; Littlejohn, Stephen W. – 1984
Noting that the television movie "The Day After" (aired November 20, 1983) is probably the most important of the films generating discussion about the issue of nuclear war, this paper describes a study that examined the rhetorical vision of nuclear war depicted in the film and the ways in which that vision corresponds to the images held…
Descriptors: Comparative Analysis, Content Analysis, Films, Imagery
deBlas, Deborah, Comp.; And Others – 1988
The advances of two-way cable television are discussed in this teachers' guide, which presents materials that have been developed as suggestions for teaching a two-way television course for advanced placement (AP) or honors students in foreign languages. The materials for the course, which is designed to enable students to study these languages…
Descriptors: Advanced Placement Programs, Cable Television, Curriculum Guides, Educational Television
Larson, Charles U. – 1989
This paper argues that in presidential politics new and highly sophisticated image-building techniques and the technological means for creating messages have proliferated during the past twenty years. The paper claims that the area where the most "image-building" is conducted is the television spot advertisement, but points out that…
Descriptors: Communication Research, Content Analysis, Mass Media Role, Mass Media Use
Gillis, Lynette – 1988
This paper reports the summative evaluation of the part-time learning project "Women and Politics," based on a 2-day forum sponsored in November 1986 by the Ryerson Polytechnical Institute (Toronto, Canada) and the Committee for '94. The project consisted of a 6-part series featuring the speeches, workshops, and question periods from the…
Descriptors: Adult Education, Adults, Females, Interviews
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