Considers who is at risk in a disaster such as Chernobyl. Assesses the difficulty in translating information regarding radiation to the public and in determining the acceptability of technological risks. (NKA)

Addresses the reasons companies respond to consumer complaints, analyzes 35 business letters responding to complaints and the ways in which the letters deviate from textbook recommendations, and examines legal theories applicable to claim adjustment letters. (JC)

Indicates the inadequacies and limitations of traditionally written elementary science textbooks. Offers suggestions and provides examples for teaching more accurately and experientially the nature and process of science. Identifies several sources for enrichment of the textbook. (ML)

Considers President Reagan's address to the nation on February 5, 1981, concerning the state of the economy, as a contemporary secular version of the jeremiad, a rhetorical form that has persisted in America since colonial times. Describes Reagan's skillful use of the genre to motivate public response to what he viewed as an economic crisis. (NKA)

National reports on higher education are seen as a form of democratic propaganda whose aim is participation. Their progress is described through content analysis of media responses. "Aesthetic judgment" is seen as the key to participation in reform by college faculty and administrators. (Author/MLW)

Argues that contributors to the "No Comment" feature of "Ms." magazine are engaging in oppositional decoding and speculates on why this is a satisfying group process. Also notes such decoding presents another challenge to the idea that mass media has the same effect on all audiences. (SD)

Reaction of educators to court decision in "Mozert v. Hawkins County" should be tempered with common sense and flexibility. In his research on basal readers and textbooks, Paul Vitz found a distorted presentation of family life, neglect of the role of religion in contemporary American life, and neglect of patriotism, business, labor, and…

Describes two assignments of benefit to students who are either in the full-time work force or entering it: (1) using the job search memo (which involves collecting the information, writing the report, and using the assignment), and (2) analyzing a problem in the workplace or in an organization to which they belong. (EL)

An analysis of elementary social studies textbook series showed that the images presented in the texts do not equate with the reality that most Australians experience. A more realistic approach to teaching about Australia would be to examine the lifestyles of urban Australians. Possible ways of doing this are discussed. (RM)

Reports the findings of a survey that identified the following eight categories of professional needs of substitute teachers: discipline, classroom plans and procedures, knowledge of programs, learner differences, organizing/managing learning experiences, professional role, and school rules/regulations. (HOD)

Analyzes the language of five popular children's shows on public television. Suggests that the public television shows provide a superior language model than that of commercial television. (HOD)

Reports on a study that examined the manuals of sixth-grade basal readers to determine whether the suggested poetry teaching procedures reflected the pedagogical procedures recommended by expert opinion, concluding that they did not. (HOD)

Little scholarly attention has been paid to what aspiring principal are actually reading in the preparation courses or whether the texts prepare them for the demands of accountable management. We examine eleven of the thirteen most commonly assigned educational administration texts in a sample of 210 principal preparation syllabi. In the texts…

There is growing interest in the possibilities of combining research approaches in education and social sciences, as dissatisfaction mounts with the limitations of traditional mono-method studies and with the schism between quantitative and qualitative methods. This book argues the case for combining multiple research methods, and provides…

Kentucky's school reform accountability goal of each school reaching an academic measure of "proficiency" by 2014 illuminated the findings in recent statewide reading test scores: 44.30% of middle and 71.25% of high school students scored below "proficient." The research question for this exploratory, descriptive study was,…