The chief executive of almost any corporation has little or no ability to commit corporate resources in traditional philanthropic ways. A new set of internal dynamics changes a corporation's relationship with people seeking support for colleges and universities. American higher education and economics are on a collision course. (MLW)

A bad attitude can sabotage recruiting volunteers. After examining attitudes, alumni administrators need to set goals, make plans, write job descriptions, recruit the right people for the job, and delegate properly. Ways to ensure good continuing relations are offered. (MLW)

A draw and commission scale system to be used as an incentive for college development officers is proposed and illustrated with a hypothetical institutional pay scale, and suggestions for constructing a viable salary and commission scale are made. (MSE)

State governments recognize higher education's need to reach out aggressively to industry and other private donors for financial support, but may also closely regulate the activities of private foundations that seek and manage funds for public institutions of higher education. Both private and public higher education institutions should be…

Analyses involving public and private institutions of higher education indicate that dependence on nontraditional sources of support is a strong predictor of administrative differentiation and demonstrate the validity of integrating the two theoretical perpectives of resource dependence and institutionalization. Seven tables, a graph, and 42…

Issues in credit rating for colleges and universities are discussed, along with the information needed by Standard and Poor's to rate the institutions' bond issue. (MSE)

Fund-raising campaigns among the employees of colleges and universities have been very successful in some cases, and have not only involved both current and retired faculty and staff but have also built institutional unity and led to increased external giving. Examples of institutional campaigns provide insights into the planning of such programs.…

Eighteen suggestions are provided that might make life easier for the traditional president's spouse who plays a role of deep involvement in the life of the institution. They include: planning, developing a list of activities, being visible in the community, developing a personnel file. (MLW)

This article analyzes fundraising as an emerging professional activity in career development services and suggests possible remedies to problems in this area. A basic premise is that program directors need to broaden their efforts to increase budgets by taking a proactive approach to potential private sector funding sources and constituencies. (CT)

The author's suggestions for conducting successful school fund-raising activities include setting clear and specific goals, selecting products that are sure to sell, making sure to pick a supplier who can "deliver high-quality merchandise promptly," and setting up awards and incentives for top sellers. (JBM)

Describes funding and communication strategies at six, nonprofit, nonsectarian, tuition-free preschools for mentally retarded and developmentally delayed children. Details marketing strategies; the role of multiple markets; the targeting of potential funders among local citizens, foundations, and corporations; and the creation of honorary…

Presents suggestions to assist vocational education personnel in acquiring computers and supporting materials. Such sources as foundations, interschool cooperation, public/private cooperation, donated equipment, and local fundraising are explored. (SK)

The rise of the Council for the Advancement of Small Colleges (CASC) to a position of national leadership within the higher education community is described. Its success in fund-raising, college services, and intercollegiate relations is reported. (LBH)

Strong relationships between presidents and boards are built on communication, education, transparency, and accountability. Boards that are well educated and informed, involved in establishing policy and strategy, and fully aware of new initiatives will support a president through difficult times. This paper offers a comprehensive, knowledgeable…

This comparative study involving four St. Paul-Minneapolis, Minnesota, metropolitan public school districts investigates strategies, non-strategic factors, and critical incidents thought to affect the outcome of school bond referenda. Results address what election strategies are most commonly used to affect the outcome of school bond referenda and…