Discusses how a professional opinion poll can be used in public libraries to persuade politicians to support a more favorable allocation of resources. Provides a specific example and notes the importance of constant vigilance, informal regional pollsters, and using polls not sponsored by the library (AEF)

Ten strategies for fundraising include setting start/stop dates, dividing the workload, stating a purpose for the funds, establishing financial goals, choosing quality products to sell, remembering the sellers' ages, learning about the fund-raising companies, motivating the volunteers, considering a business sponsorship, and conducting a…

After a college or university has received the large gift it has solicited, there are still a variety of follow-through tasks to attend to, including considering an appropriate sign of appreciation, notifying campus officials and encouraging them to send thank-you notes, creating a payment schedule, keeping the donor apprised of progress toward…

In a series of personal reminiscences, the author provides insight into issues involved in funding and fund-raising at various institutions with which she has had associations (HRC University of Texas (Austin), Rosenbach Museum and Library (Philadelphia), American Antiquarian Society). Introduces a panel at the Fleur Cowles "Fleur"…

Examines the practical aspects of publishing a newsletter as a communication tool for libraries. Both internal and external newsletters are discussed, along with ones concerned with fundraising or ones in electronic format. Other topics include editorship, staffing, content decisions, production techniques, distribution, and organizational…

A national study found private giving to colleges rose substantially in 1996, largely due to strong stock market performance. Adjusted for inflation, the rate of giving was 8.8% at a time when costs rose 2% and enrollments rose 1%. Research and doctoral universities received 67% of donations, and public institutions in this group fared better than…

In each of the past three years, a dozen or so public and private colleges have elevated themselves to universities, less because of substantial institutional changes than to highlight institutional vision and communicate prestige, in turn improving fund raising. Many have gradually added master's degree programs. Private colleges can change…

Threatened with closure or reduction to community college status due to severe retrenchment, the University of the District of Columbia is working hard to repair morale, raise funds, and regroup to open with more strength in the fall. The university's interim president feels the institution would have had a better chance if its administration had…

College public relations and institutional development offices can provide media training for faculty to master interviews. Methods include providing portable media manuals to faculty, conducting workshops, providing seminars on media communication during a crisis, having journalists coach faculty, creating a section for faculty and staff on the…

The first critical step in creating a synergistic relationship between student affairs and institutional advancement is to establish a dialog between the two units regarding educational fundraising activities. Systems theory, which emphasizes horizontal linkages within the university, sets the stage for beginning a dialog with the development…

A Massachusetts camp for girls with diabetes offers advice on expanding programs to a year-round, intergenerational basis. Committed leadership is needed to implement the necessary needs assessment and program planning. Facilities must be winterized and funding efforts expanded. Build slowly, be patient, and use evaluations to guide program…

Provides historical information on the factors that contributed to the views of women and their roles in the post World War II era. Focuses on the four techniques for using promotional literature to refashion the images of three Massachusetts colleges: Mount Holyoke, Smith, and Wellesley. (CMK)

A school fund-raising drive for a young cancer victim at Twality Junior High School in Tigard, Oregon, became a legal hassle with the involvement of a professional fund-raising organization being investigated for mishandling funds. Advises making a thorough background check before letting anyone take custody of funds raised through the school.…

Proposes targeting individuals, corporations, and charitable foundations and trusts as a means of supplementing library fund-raising campaigns. The basics of establishing and maintaining a private funds foundation are addressed, including goal setting, personnel required, and nurturing the library's relationship with the community. A sidebar by…

Presents Miami-Dade Community College's Endowed Teaching Chair Program as a model for raising funds to enhance excellence in teaching. Traces the development of the project, the planning and organization of the fund-raising campaign, and methods used to motivate contributors. (DMM)