The Computer Science department at SHSU is currently employing student mentors to assist with recruitment and retention. The primary purpose of these students is to help frustrated new majors in the beginning programming course realize that they are not alone in their struggles and to assist the students over hurdles in their learning and skill…

Potential first-generation students make up a large segment of Wisconsin's teenage population. To increase the pool of educated workers in Wisconsin, policymakers must work to recruit, retain, and graduate these students. Estimates of the size of the first-generation student population in the state are crucial for these efforts. This brief…

The campus tour is one of the most effective recruitment tools for higher education institutions, impacting prospective students' perceptions of college choice decision criteria, including academic quality. This study examined the impact of sharing academic success stories during the tour on prospective students' perceptions of academic quality,…

Leading intellectual figures in the school reform movement, all of them favoring approaches centered around the value of competition and choice, outline different visions for the goal of choice-oriented educational reform and the best means for achieving it. This volume takes the reader inside the movement to empower parents with choice, airing…

Having been personally involved in several examinations of productivity in various sub-disciplines of psychology, I read with great interest the articles in this special issue. I commend the authors for engaging in this activity, as I feel that a field benefits from occasional self-examinations. In this commentary, I caution against placing too…

As a topic of study, disability is not new at institutions of higher education. Psychological and intellectual disabilities have been of interest in psychiatry and psychology at least since the late 1800s and early 1900s. The post-World War II era, in particular, witnessed the rapid expansion of academic programs in special education, vocational…

Despite a recent economic downturn, there is considerable political and industry pressure to retain or even increase the number of scientists in the UK and other developed countries. Claims are made that the supply of scientists (including engineers and mathematicians) is crucial to the economy and the health of the nation, and a large number of…

The advent of the Internet has significantly changed how organizations interact with their customers and constituents in the areas of marketing, information sharing, and engagement processes. College and university websites have become major communication venues for prospective students to learn about schools of interest to them. Catholic colleges…

The paper presents a new approach for a bachelor-level curriculum structure in engineering. The approach is called DAS formalism according to its three phases: description, analysis and synthesis. Although developed specifically for process and environmental engineering, DAS formalism has a generic nature and it could also be used in other…

Internationalization becomes increasingly important in higher education in a globalized world. Exporting higher education services by recruiting overseas students is an integral facet of internationalization of higher education. It not only helps develop the place as an education hub but also facilitate internationalized environment of higher…

College Access Marketing (CAM) is a relatively new phenomenon that seeks to positively influence the college-going rate. This report defines CAM, describes CAM examples, and discusses how CAM seeks to counter barriers to college. It explores four main elements of CAM: information, marketing, advocacy, and social mobilization. Further, it…

This paper reports on data collected during an evaluation of two higher education courses designed to attract mature entrants aged between 21 and 60 to undergraduate degree programmes. Employing an evaluation design informed by a critical realist approach, the study utilised a mix of quantitative and qualitative methods to investigate the outcomes…

Despite enrolling almost half of all undergraduate students in the United States, community colleges have struggled for decades with low degree-completion rates. CUNY community colleges struggle with the challenge of low completion rates even when the degree timetable is expanded. According to the CUNY Office of Institutional Research and…

Adult learners, and women in particular, have to combat a number of specific barriers to participate in lifelong learning opportunities. Frequently, delivery modes of adult learning programmes do not take these varying demands into consideration (McCulloch & Stokes, 2008). However, when they do, positive results ensue. This case study…

The purpose of this audit was to revise the marketing plan for ADSum Professional Development School and give the owner a long-term vision of the school to operate competitively in the crowded field of for-profit schools. It is fairly simple to create a strategic plan but harder to implement and execute. Execution requires weeks and months of…