This article is a contribution to the sociology of an expanded and newly diversified UK higher education system. How differentiated is the student experience? How sharply is the system polarised? Drawing on interviews and questionnaires conducted in five sociology departments in a variety of pre-1992 and post-1992 universities, it examines…

Data from Statistics Canada shows that while the number of mathematics degrees at the undergraduate and graduate levels remained relatively constant between 1992 and 2005, the total number of mathematics degrees as a percentage of all degrees awarded has slightly decreased over the same time period. To understand this situation better, we…

This latest report in the GMAC® Data-to-Go Series provides an overview of trends in graduate management education in Canada and a brief look at jobs and employment trends for recent 2013 business school graduates in Canada. Key themes of internationalization, program portfolio, and student recruitment appear in data throughout. Data presented here…

In Texas, there is an increase in the enrollment of men of various ethnicities in nursing schools, especially Associate Degree Nursing (ADN) programs. As these men strive to complete the nursing education, they face many concerns that center on barriers that are encountered in what is still a predominately Caucasian and female environment. In…

The study examined the perceptions of international students concerning their academic, social, and cultural experiences at Eastern Kentucky University (EKU) and suggestions for improvement. Researchers prepared a questionnaire consisting of 24 items seeking information related to students' demographics and their perceptions about quality of…

Purpose: Issues such as managing brand image, assessing advertising medium effectiveness and collecting market intelligence are common practice for higher education institutions (HEIs). Consequently, understanding the information needs of potential students to the HEI when they make their decisions is paramount. The aim of this survey is to…

The number of women in science and engineering is growing, yet men continue to outnumber women, especially at the upper levels of these professions. In elementary, middle, and high school, girls and boys take math and science courses in roughly equal numbers, and about as many girls as boys leave high school prepared to pursue science and…

As competition for students, faculty and financial support has increased, so has the application of marketing in the field of higher education. One critical application of marketing all too often neglected, misunderstood and mismanaged in higher education is targeting customers for profitability. The purpose of this paper is to enrich the…

Ever since the first customer relationship management (CRM) tools found their way onto North American campuses around 2002, higher education administrators have cringed at the mention of the word "customer," preferring to substitute "constituent" for the more sales-driven term. Yet, with competition for qualified candidates…

Enrollment management is an institutional function that has enjoyed burgeoning attention since the 1970s. The primary function of enrollment management is to control the size and composition of students within an institution. As the number of higher education institutions increased and as the number of high school graduates stagnated--particularly…

Minnesota's Intervention for College Attendance Program (ICAP) is a program of competitive grants awarded to postsecondary institutions, professional organizations and community-based organizations. Funded programs focus on increasing the access and success of groups traditionally underrepresented in higher education by strengthening their…

One of the issues facing universities operating in a range of market situations and contexts is that of plagiarism. Different universities have taken different approaches in dealing with this issue. In an Australian university context, this issue is of particular concern, given the large numbers of overseas students studying in Australia, and…

This study addresses the implications of higher education marketisation for quality in Kenya. It focuses on full fee-paying programmes, the de facto market source of revenue for Kenya's public universities. The study argues that Kenya's public universities were precipitately subjected to diminished public capitation, and so was their plunging into…

In this era of unforgiving accountability and test scores with high-stakes implications, important lessons can be learned from charter school marketing. Scrutiny of the regular public schools has never been more sharp-edged. Charter school proponents are becoming increasingly aggressive in promoting themselves as a viable alternative for…

Counselor education programs across the country often fail to attract, enroll and graduate students in proportion that reflects the diversity of the nation. As our country's demography changes, the impact of race and ethnicity within the client-counselor relationship is likely to have greater importance and, as such, counselor education programs…