Mass notification is a high priority in educational institutions. As the number of electronic communication devices has diversified, so has the complexity of designing an effective mass notification system. Picking the right system, with the right features, support services and price, can be daunting. This publication, updated quarterly due to…

As organizations strive to succeed in an increasingly competitive international environment, they are recognizing the importance of maximizing intellectual capital, the collective knowledge that resides within their companies. More and more businesses are turning to wikis, sites where content is collectively edited by users, to maximize the…

The present paper intends to investigate the lexical gap-filling behaviour of primary and secondary Spanish learners of English. When there is a mismatch between the learners lexical knowledge and their communicative needs, then a lexical gap arises. Learners resort to different mechanisms to compensate for that lack of lexical knowledge.…

Using prospect theory and the extended parallel process model, this study examined the effect of gain/loss message framing on perceptions of severity, susceptibility, response efficacy, and self efficacy (derived from the extended parallel process model), as well as perception of message effectiveness and behavioral intention in a community based…

Background: Since most tobacco users become addicted to nicotine as teenagers, prevention efforts for youth remain central to comprehensive prevention programs. National and state efforts that encourage adoption and enforcement of comprehensive tobacco-free school (TFS) policies can lead to significant reductions of youth tobacco use. In 2003,…

There are many benefits of e-mails. Through e-mail, a person can relay specific details to any number of "need to know" persons at the press of a "send" key at any time of day, without playing endless phone tag or waking someone up on the wrong side of the time zone. A person can also get "newsy" information out fast and save printing money, too.…

Business communication instructors understand the value of helping students learn, discuss, apply, and manipulate communication strategies on the basis of purpose and audience. This rhetorical bent encourages active learning through activities and multi-purpose projects, but active learning often works best when students believe they are engaging…

The purpose of this study was to look at the relationship between selected Texas public school superintendents and school boards to determine the communication factors that help to make for stronger relationships. This study attempted to describe the relationship between the superintendent and school board in terms of effective communication…

Many researchers would like to be helpful to out-of-school time programs, and practitioners see a need for good research. Yet communication between researchers and practitioners can be a challenge. In a recent series of Roundtables to discuss program needs and research evaluations held with program practitioners, Child Trends obtained important…

Many communications offices are so busy working on external communications that they tend to neglect their internal audiences. But the reality is that in higher education, communicating effectively with students, faculty, and staff is critical to achieving an institution's overall communications goals. Having realized that reaching internal…

Like anything else, there are good fundraising campaign Web sites and bad fundraising campaign Web sites. The author took a closer look at fundraising campaign sites to see if her intuitive judgments about these could be translated into a logical, research-supported set of best practices. She set up a study that gauged the ease of use and…

In times of financial distress, the communication strategies of leaders of institutions of higher education are often flawed. This is because the best approaches to helping a campus deal with financial woes are counter-intuitive and require an understanding of money as a language. But bankruptcy law, financial counseling, psychology, and…

An emerging trend in health communication research advocates the need to foreground articulations of health by participants who are at the core of any health campaign. Scholarly work suggests that the culture-centered approach to health communication can provide a theoretical and practical framework to achieve this objective. The culture-centered…

From a constructivist point of view teacher identity evolves as the teacher interacts and negotiates with others. However, before negotiation can occur, instructors must establish their own teacher identity as a starting position. This narrative study analyzes how international teaching assistants negotiated with their American undergraduate…

This article presents a research study that analyses eighth and twelfth graders' knowledge of speaking strategies to communicate in English. The Oral Communication Strategy Inventory, developed by Nakatani in 2006, was applied to 108 students belonging to the public, semi-public and private educational sectors in Chile. The findings show that 8th…