The influence of media richness, media attentional load, social influence and users' prior experience with media on selection of media to transmit different messages to peers within an educational organization was tested. Media were discriminated by all potential variables. Support was found for the role of prior experience and social influence in…

Purpose: Issues such as managing brand image, assessing advertising medium effectiveness and collecting market intelligence are common practice for higher education institutions (HEIs). Consequently, understanding the information needs of potential students to the HEI when they make their decisions is paramount. The aim of this survey is to…

Early education programs in the United States are experiencing an increase in the number of English learners and, consequently, an increase in dual-language programs that best serve the needs of these children. Dual-language programs enable children to communicate orally and in written forms in both their native languages and in English. This…

This project combines interdisciplinary conversations within the field of communication to examine environmental meaning systems and communication practices in the context of forest environmental education. Due to concerns over children's environmental alienation, there has been a continued push toward place-based environmental education. One such…

Background: Often communication training has been directed at the communication practices of staff members working with people with multiple learning disabilities. To date, the thinking habits of staff members, which also influence interactions, have not been addressed. We identified the issues staff members perceived as important for their…

Independent school environments offer relatively small faculty-to-student ratios that afford significant time and opportunity for quality interactions with students. Beyond the standard expectations of shepherding students through a course of study, encouraging them to participate in extracurricular activities aligned with their interests, and…

This paper reports on an exploratory case study that investigates the synchronous interaction of intermediate level EFL learners in the 3D virtual world "Second Life." The subjects took part in three seventy-minute chat sessions that involved the use of affordances provided by a purpose-built world within this environment. Analysis of the data…

This study examined the influence of verbal self-instructions on age differences in task switching. Task-switching ability, measured as the difference between performance in single-task blocks and in mixed-task blocks in which participants switch between two tasks (mixing costs), increases during childhood and decreases in old age. To measure the…

The quality of the verbal environment sets the stage for young children's developing perceptions of themselves and others. This document provides hands-on, practical advice for practitioners to support children's self-perception and coping skills by establishing and maintaining a positive verbal environment. Positive verbal environments enhance…

Because behavior is rooted in culture, responding to the challenges posed by diverse behavior in early childhood settings depends on a deep understanding of the experiences, values, perceptions, and beliefs that shape it. This is the book that shows professionals how to interpret behavior in the context of culture--and use their knowledge to…

Written specifically for juvenile justice advocates and officials, this handbook provides step-by-step media approaches to promote the system reforms achieved through the Juvenile Detention Alternatives Initiative (JDAI). Those interested in learning all the nuts and bolts of media advocacy may choose to read this guide from cover to cover. Others…

This article maintains that effective communications strategy derives from a complex understanding of frame coherence. In particular, this understanding calls for a closer examination of the ways in which the "pictures in people's heads" are activated by exposure to a key arena of frame contestation: the issue domain. Drawing from FrameWorks'…

Language teachers have long been aware of the devastating effect of learners' grammatically correct, yet situationally inappropriate spoken or written communication. This volume addresses how to raise learner awareness of pragmatic gaffs through research-based, field-tested activities such as composing e-mail requests, giving advice, making…

Communicating Ocean Sciences to Informal Audiences (COSIA) is a college course that creates and develops partnerships between science educators in informal science education institutions, such as museums, science centers and aquariums, and ocean scientists in colleges and universities. For the course, a scientist and educator team-teach…

This eighth in a series of surveys of the basic communication course, begun in 1968, has as its purpose to gather longitudinal and descriptive data on the nature of the course. The latest study differs from past studies in that some of the results are presented comparatively for two-year and four-year colleges and universities. Samples for both…