Recruitment and retention is an area with which most organizations are concerned. Excessive turnover has exorbitant costs and wastes valuable time. Institutions of higher education are no exception. One of the most vital operations in nonprofit colleges and universities is its Office of Institutional Advancement. More and more, an institution of…

Few researchers have examined how individual giving to higher education is effected by the economy, specifically during downturns and periodic changes in tax laws. Further understanding the relationship between the economy's cycles and philanthropic giving, including the correlation of tax cuts to donations, will help colleges and universities…

This article describes a study whose primary purposes were to determine the characteristics of an effective fund-raising program, the marketing practices that contribute to the success of a fund-raising program, and factors of the development system's influence on a fund-raising program. This study utilized a Delphi research instrument. Initially,…

The purpose of this study was to see if the profiles of 44 Council for Christian Colleges and Universities (CCCU) presidents and 55 Lilly Fellows Program Network of Colleges and Universities (LFN) presidents differed from the national American Council on Education's (ACE) profile of 2,594 American college presidents. Profiles of 44 CCCU presidents…

Sometimes a simple idea, such as selling gel bracelets that say "Libraries Matter" to raise money, can spark something much bigger. In this article, the authors explain how their Libraries Matter campaign grew beyond their own regional system to cover their whole state and eventually other points around the globe. This successful…

In this article, the author describes how the New Orleans Public Library (NOPL) struggled with a fraction of its former staff, limited hours, and a massive fundraising challenge after Hurricane Katrina slammed the Gulf Coast on August 29, 2005. While previously 171 people staffed locations, only 40 employees plus a smaller--and shifting--cadre of…

This publication is part of a series of tools and resources on financing and sustaining youth programming. These tools and resources are intended to help policymakers, program developers, and community leaders develop innovative strategies for implementing, financing, and sustaining effective programs and policies. This strategy brief presents a…

Despite readily available alumni survey data warehoused at many alumni associations and foundations across colleges and universities, researchers have underutilized the abundant available data to identify key predictors of alumni donation, including factors that trigger alumni donation behavior. Utilizing the data from a two-year alumni survey…

This book sets out the British policy context and theoretical framework for income generation by institutions of higher education and provides practical guidance in this area. Income generation is defined as all income generated over and above the core funding provided by an institution's primary funding body. Chapter 1 offers an overview of…

This six-part manual developed by Cowley County Community College, in Kansas, provides information on developing, researching, and writing proposals for grants. The first section describes characteristics of public funding sources (i.e., federal, state, and local governments) and private funding sources (i.e., foundations, corporations or…

The Centralia College Foundation (CCF) was established in 1982 to develop activities to support Washington's Centralia College and the surrounding community. This report provides information on the CCF and describes Foundation goals for 1996 through 2006. First, background information is provided on the establishment and fundraising projects of…

Searching for sources of grant support can be complex because the field covers a wide territory. This directory contains profiles of 650 foundations that award educational grants to nonprofit organizations. Three articles are designed to sharpen fund-raising skills. The first article provides an overview of history of education funding and the…

This handbook/guidebook/manual details marketing and fund-raising strategies that might benefit art organizations. Drawing on sources from the arts community, including orchestras, opera, dance and theater companies, galleries, museums, arts councils, performing arts centers, and a zoo, ideas are presented which have proven successful in actual…

This combination handbook, guidebook, and how-to-do-it manual presents useful marketing and fund-raising strategies for those involved in promoting and funding the arts. Case histories of funding programs and promotions are presented along with advice and guidance on: tapping the corporate treasury; unusual direct-mail techniques; and the use of…

Once a community college foundation is well established, an alumni program can be developed, although the focus should be on making contacts and gaining supporters rather than raising funds. The following steps can help establish a successful alumni program: (1) conduct a feasibility study on campus; (2) form a committee to establish program…