A case study of Arapahoe Community College's marketing research approach to program planning illustrates a range of techniques for heightening alertness to new markets, exploring rising opportunities, and sometimes, quantifying the attractiveness of alternatives. (Author/MSE)

A solid working relationship between a college bookstore and the campus community must be cultivated. Store management must recognize the needs of students, faculty, and administrators. The bookstore manager can keep up-to-date by participating in campus committees. (MLW)

The concepts of institutional saga and culture were used to describe the dynamics at work when a new president was selected at three Catholic colleges sponsored by women's religious orders. Institutional data analyzed were transcripts of interviews, field notes, and documents. (Author/MLW)

Demonstrates that school board members should periodically review their student transportation system to ensure safety, good drivers, and community support of schools. Describes how administrators gain operational understanding through field review and reporting their findings. Discusses data interpretation and application. Planning for community…

Describes the process of developing an essay topic for large group scoring. Proposes guidelines for test development committees, and emphasizes the importance of accessibility and reader perspective in the formation of test questions. (MM)

Study of the status of teachers participating in curriculum development committees revealed that their lack of status impedes professional development. Colleagues' inattentiveness, plus an already heavy teaching load, unsurprisingly caused teachers to respond with a "why bother?" attitude. Clarification of principals' attitudes toward…

The history of the Committee on the Status of Black Americans of the National Research Council is described. Its assignments are: (1) to collect data describing the changing position of blacks in America since 1940; (2) to describe the cultural context of those changes; and (3) to explore consequences of initiatives to ameliorate the position of…

A study was designed to examine the position of dean of continuing education and backgrounds and interests of those holding the position. Study analyzed the professional development of continuing education deans and their experiences on the job by assessing their personal backgrounds, showing how they are evaluated, describing their faculty…

Reports on the origins of the Society for Research in Child Development in light of the management/administrative and funding problems surrounding the founding of the Committee on Child Development by the National Research Council. (BB)

The constitution and bylaws of the American Association of Dental Schools, concerning the organization's purposes, structure, administration, membership, and activities, are presented. (MSE)

Presents a New Jersey school board's method for revenue raising through bond approvals by the community. The key to this board's success is the involvement of citizens in the early decision-making process. (MD)

Presents introductory materials, 17 papers and reports, and summaries of discussion sessions in five sections: Accreditation in Higher Education; Models of Accreditation Structure in Other Professional Fields; Accreditation in the Field of Library and Information Science; The Working Committees; and The Next Steps. A 22-item bibliography is…

Inadequate internal communication resulting from two successive, divisive strikes led the Jefferson Union High School District in Daly City, California, to develop a district-wide system of renewal committees at all administrative levels to encourage collaborative efforts to improve education. The development and characteristics of the renewal…

Follow-up studies of doctoral graduates at Ohio State and Michigan State are compared. The survey considered alumni perceptions of guidance committee activities, course work, comprehensive examinations, and dissertations. (Author/MLW)

This five-article section on current issues in reference and adult services highlights origins of American Library Association's Reference and Adult Services Division, history and development of RQ's column "The Exchange," 25 years of adult services articles, documents reference service and changing attitudes of librarians, and library…