The responsiveness of higher education to changing market conditions was assessed in five studies. Two of the studies (information gap studies) were designed to determine the amount of information and interest in higher education held by male and female adults. Another study (community college survey) determined the extent to which community…

Designed as a guide for state- and local-level vocational education program administrators, this monograph presents a schema for recruiting and selecting students for secondary vocational education programs. It also describes noteworthy recruitment and selection strategies and techniques suitable for adaptation in local schools. Section 1 is an…

This technical summary of the second phase of a four-phase study of Early Childhood Title I (ECT-I) programs, describes and analyzes the nature of early childhood programs currently supported under Title I. The summary is based primarily on information gained from field visits to 10 State Education Agencies (SEAs) and 29 Local Education Agencies…

This seven-part report describes the objectives and outcomes of the Supportive Services for Women Program (SSWP) which operated at Oxnard College between October 1980 and June 1981. After Part I provides introductory material on the need for and genesis of the program, Part II outlines the SSWP's dual goals: to meet the vocational training needs…

The Moraine Valley Community College (MVCC) 1978-79 Recruitment Program seeks to increase the pool of students who wish to attend college rather than compete more aggressively for those students who have already decided to participate in higher education. A special adjunct Retention Program has been developed to enhance the entire recruitment…

A modern marketing approach to student recruitment is offered as a means of facilitating institutional planning, enhancing communication with prospective students, improving enrollment forecasting, and eliminating unexpected shortfalls in tuition income. Marketing is distinguished from mere salesmanship and discussed in a practical program of…

To compete for dwindling numbers of traditional college-aged students and to attract non-traditional clientele, community colleges are becoming increasingly involved in marketing. Commitment to a total marketing concept requires institutional research to identify the college's mission, potential students, and the competition. Those in charge of…

The extent to which the adult basic education (ABS) target population was being reached by Pennsylvania ABE programs was examined along with characteristics of the target group members. To estimate the size of the target population and describe its demographic characteristics, census data from the "1976 Survey of Income and Education"…

To increase the enrollment of women in trade programs by 10%, one community college designed a model for and held a one-day exposition fair to acquaint students and staff with nontraditional vocational programs for women. The replicable model, prepared as a guide for others planning similar career fairs, consists of eight major steps, relevant…

A study evaluated effectiveness of learner, curriculum, and personnel divisions of the Adult Basic Education (ABE) program in Alabama. Six ABE components were assessed through analysis of data obtained from interviews, questionnaires, state ABE files, and relevant literature. ABE administrative staff, supervisors, teachers, learners, and…

Evaluation of the Austin Independent School District Elementary and Secondary Education Act (ESEA) Title I Migrant Program involves collecting and disseminating information relevant to eleven decision questions addressing both the system and program levels. At the system level are questions of whether the district should have a migrant program and…

Covering the period January 1 through June 30, 1975, this second semi-annual report on the Applied Fishery Science Program operative at Sheldon Jackson College in Sitka, Alaska presents information regarding program progress and Alaska Native students involved in science education. Specifically, this report details: Planning and Coordination…

The document presents a comprehensive plan for developing Cowley County Community College and Vocational-Technical School into a stronger community institution. It currently has over 1,400 students enrolled in a variety of general, occupational, and continuing education programs with more than half of the students coming from five counties in…

Proposals to change National Collegiate Athletic Association rules are summarized. They address such issues as academic standards and eligibility, recruiting, policy enforcement, program financial status, reporting, student financial aid, amateurism, membership, championships, and playing and practice seasons. (MSE)

Discusses design of a relational database system for monitoring activities related to graduate education at a research university. Current and projected applications are described: preparing informational reports and projections, monitoring student status, assisting graduation services, preparing departmental files, and researching matters related…