Everyone knows it takes money to make money (although not necessarily to earn it), and that certainly applies to development departments. The cost of raising money can be significant; even the most streamlined operations spend about a dime to raise a dollar, and most spend closer to a quarter. For some, the cost is downright embarrassing. It…

If you're new to running a library or looking for a refresher, this book can serve as your first reference source for school library operation, providing overview information on a wealth of topics, lists of resources for more in-depth information, and coverage of current topics such as Web 2.0, fundraising, digital booktalks, and cybersafety.…

This study examines institution-specific factors that are within the control of the advancement office and that predict fundraising efficiency and total dollars raised. Using data from the Council of Independent Colleges and IPEDS, fundraising outcomes are examined at private colleges in the United States. Most of the variables of interest are not…

The purpose of this qualitative study was to gain insight on the nontraditional pathways to a college presidency. Specifically, this inquiry explored the career trajectory of college presidents with experience as a former chief student affairs officer (CSAO). The population of the study was comprised of 12 presidents from a myriad of four-year…

The combination of a weak economy with a corresponding decline in tax revenue has created deficits in state and local budgets which adversely affect the financial stability of community colleges. This leaves community colleges struggling to continue to provide education in support of their missions. To provide a source of alternative revenue,…

This white paper reports on a study exploring the views of chief fundraising executives at private colleges and universities about the relationship between public relations and fundraising. The research focused on how fundraising executives define public relations and use public relations tactics and strategies within their institutions'…

Sometimes, the key to solving an old problem is a fresh perspective. This was the case for the annual fund for The Catholic University of America (CUA), which underwent a transformation that nearly doubled the fund between 2004 and 2008. In 2004-05, the annual giving program at CUA raised $454,789 in unrestricted gifts from 1,760 donors. By…

Historically Black College and University (HBCU) leaders face great impediments when raising private funds to support their institutional initiatives (Brown and Hendrickson, 1997; Allen and Jewell, 2002). While alumni who attended HBCUs tend to value the nurturing education they received, those same alumni rarely give back to the institutions that…

This study examined the relationship between and among the changes in the level of institutional fundraising and changes in state funding at Maryland public 4-year institutions. As institutions have become more engaged in fundraising, the impact of private giving success on changes in state funding becomes more apparent in the context of increased…

The psychology behind getting the big gift and making "the ask" for it was a major topic at Fund Raising Day in New York 2008, which drew representatives from across the nonprofit world, including charities, hospitals, colleges, and museums. Laura Fredricks, who was vice president for philanthropy at Pace University from 2002 until earlier this…

Connie Kravas, the vice president for university advancement at the University of Washington, has brought in 64 new fund raisers since 2002--close to doubling its staff--to help raise money for a $2-billion-plus campaign. Many college development offices have experienced similar rapid growth in recent years, with many adding fund raisers at a…

Orland is a small agricultural town in Northern California. The community has been deluged with fundraisers and requests for money. The author knew there must be a way to self-fund. She took a closer look at what made some of their community artists successful, and she looked at what the public bought. Her challenge was to put together a project…

With the economy sputtering and Congress pressuring colleges to be more affordable, many institutions feel a heightened need to provide more financial aid--and they are turning to alumni and other private donors for help. While specifics vary from college to college, all types of institutions are feeling the pressure. Many smaller, private…

In the fall of 2001, top administrators and trustees from Howard University secluded themselves at a retreat at the posh Lansdowne Resort in the rolling Virginia countryside near Washington to discuss the future of their school. There they planted the seeds of what was to become the most successful fundraising campaign ever undertaken by a…

This multiple institution case study examines the nature and scope of market(like) behaviors carried out within three student affairs organizations situated in distinct higher education institutional types: a public research university, a public master's university, and a small, private liberal arts residential college. Data was collected via the…