Suggests ways to use media to improve teaching and learning in social studies classrooms. Examined are the use of multimedia packages for individualized learning, problem solving with media, having students design an instructional unit, and the use of media in a traditional classroom. (RM)

A lesson plan involves high school students in examining incidents in U.S. history as acts of political behavior, including an examination of the resources the participants possessed and the political techniques they employed. A list of 25 issues/events to investigate is presented. (AM)

Describes the involvement of an advanced public relations practicum from a department of communication in a promotional campaign to improve summer session enrollment. (HOD)

A human interest account of the discovery of a mathematical formula is given. (Author/MK)

Instructions are provided for making dolls, or soft people sculptures, by stuffing nylons with cotton and shaping the result with stitching and decoration. This article is one of seven in this issue on fiber arts. (SJL)

Describes a model for educating students of widely varying abilities in the same classroom by combining a base of common activities and opportunities for special independent projects. (Author/JM)

Describes a research project which demonstrates to college-level psychology students the differences between experimental and correlational research methods. The project consisted of an examination of the relationships between rewards and helping and costs and helping in a nonemergency situation. (Author/KC)

Presents simple instructions for 15 mixed media art projects for the elementary grades. Part one of this series, listing 18 other techniques, appeared in the September 1979 issue of Instructor on pages 145-49. (SJL)

Presents guidelines for an efficient class trip: pre-visit the site with the parent chaperones; delegate groups of students to carry out specific assignments during the field trip; and plan class follow-up activities. (SJL)

Outlines a classroom program for energy education at the elementary and secondary school levels. Presents methods for initiating and implementing the program and suggests activities. Students investigate what energy investments each community has in each basic requirement for living in the community. (Author/KC)

Five articles describe techniques of mural making and mural projects which have been accomplished by elementary and secondary students, including a class of blind and partially sighted children. (SJL)

Recommends the policy analysis term paper, involving the use of newspaper and newsmagazine sources to evaluate possible solutions to public policy problems, as an alternative to the political science research term paper in introductory courses. Looks at the results of this approach in terms of student learning. (AYC)

Several teachers contribute their tested ideas for projects that involve a large group of students. Included are: an archaelogical dig; a school mural; a visit from a children's author; and a whale-watching field trip. (SJL)

The rationale for providing media center projects for elementary gifted students is considered and an independent study project involving the student and the media specialist is described. Interaction between the student and media specialist is stressed and suggested projects for upper elementary students are listed. Guidelines for conducting…

The importance of the marketing plan is stressed as an integrative device for teaching marketing management, and a structure is presented to assist students in designing a marketing plan. Components of this plan include marketing objectives, targeting market and buying motives, external environment and competition, product, price, and promotion.…