Since the early 2000s, the Ethiopian government and global actors in education in emergencies have made significant investments in training refugees to become primary school teachers who deliver education to refugees in Ethiopia. These investments include an incentive teacher training initiative in the country's refugee-hosting regions. This…

Purpose: Drawing from the literature on internationalization, higher education marketing and place branding, this paper aims to link the internationalization of higher education to country branding. It explores the impact of internationalization within the higher education system on Egypt's destination brand equity. This investigation offers…

The young thousand talents (YTT) program has been the largest among various global diasporas attraction programs in China, and its impact assessment has generated mixed results. Using the first five groups of YTT program members as the treatment group, this study constructed a control group using a local and focal matching strategy and enhanced…

Recruiting tomorrow's information technology students is getting to be a challenging job even though there are a variety of many good-paying jobs in the field when they graduate. This is not just an issue for our department, Computer and Information Technology (CIT). According to experts, with declining birthrates, students determining there are…

International student recruitment has become a major priority for universities, especially in the United States. With an uptick in international student enrollment expected, higher education institutions are having to compete for international students on a global scale. The current study explores the influence of education agents on Indian…

In the 21st century, the exponential growth of Science, Technology, Engineering, and Math (STEM) education and the corresponding critical need for STEM graduates in the profession have both outpaced the number of STEM graduates joining the workforce. This is a global problem, one to which the U.S. can relate. A literature review of research…

This study sought to utilize Six Sigma techniques to guide the design and selection of promotional materials and strategies to attract college students to an undergraduate Supply Chain Management major. Affinity Diagramming was used to collect and summarize students' comments on what factors they considered when selecting a career. Pareto was used…

As the overall demographics are changing in post-secondary education, the importance of attracting and retaining transfer students into 4-year institutions is becoming more and more important. This is, however, a challenging shift for many institutions. Becoming a "transfer friendly" institution requires a multi-faceted approach that…

Virtual schooling in America is a complex notion, one riddled with simultaneous claims of provenance coupled with poor achievement results when compared to other forms of schooling. Recruitment practices for virtual schools, specifically available television-length advertisements from a national list of fully online schools, comprised a data set…

US universities have attracted hundreds of thousands of international students each year for the last decade. Some of these remain in the US after graduating and contribute to the high skilled labor supply in US labor markets. In this paper, we identify and estimate by how much one more international master's (or bachelor's) student increases the…

Seeing that the culture and governance of competition determines relations among social actors, we turn to the concept of referentiality to investigate the institutional order of competition in higher education. Defining referentiality as the description of a model standard for comparison, this study explores how higher education organizations…

Purpose: This study aims to recognize the significance of branding in the academic field to enhance students' loyalty. The research has examined the effect of e-word of mouth as a moderator on loyalty and exploring the intention to get enrollment variable as a mediator in the context of higher education institutes. In order to establish…

This guest perspective argues that converting in-person summer pre-college program participants into matriculated, degree-seeking undergraduate students at that same institution is a multi-step process that involves: 1) strategic pre-college program recruitment, 2) a curated and well-rounded summer pre-college experience that is both academically…

The COVID-19--induced moratorium on campus visits allowed faculty from University of Missouri's Agricultural Education & Leadership (AEL) program and Missouri Extension time to reconsider our campus visit structure and be more purposeful in our recruitment efforts. We organized a showcase to expose high school students to career paths and help…

The primary purpose of the current study was to predict the likelihood of enrollment in Graduate School based on three independent variables: cost, time-to-completion, and return on investment. To achieve this purpose, a Z-test for the hypothesis of two proportions was utilized to create a predictive model. The model aimed to help institutional…