Some guidelines can make fundraising by Future Farmers of America (FFA) chapters easier and more productive. The first question to be asked is what the FFA chapter wants to accomplish and how much it will cost. Once the goal is set, an appropriate project can be adopted. Criteria for selecting projects include the following: (1) Does the project…

This book is written for the parks and recreation practitioner and the municpal manager who has the overall responsibility for program operations and for preparing proposals for external funding. The marketing plan targets such groups as the municipal director of parks and recreation, city managers, outdoor recreation specialists, and nature…

The Council for Financial Aid to Education in New York has developed techniques and compiled information that colleges can use in their own individual fund raising. (Author)

Loyola College President discusses criteria for selection of trustees suggesting each be chosen for his aid in one of three functions: fund raising, institutional management, or development of institutional purpose. (JT)

The paper describes "enrichment trips" in which disadvantaged handicapped students travel to various parts of the country to broaden students' awareness. Students had to earn their way through regular attendance, appropriate school behavior, academic achievement, and active participation in fund raising for the trip. Students and teachers worked…

Explains how a high school newspaper can establish a sound financial program through organizing a business staff, setting up a realistic budget, and conducting advertising campaigns and subscription drives. (GW)

Discusses four aspects of a program to implement public relations objectives of high school newspapers: research and planning, fund raising programs, publicity, and evaluation. (GW)

Assistance programs for local park and recreation related projects administered by federal departments or independent agencies are listed for recreation managers who are facing smaller than usual budgets. (JD)

Describes Illinois Lake Land College's administrative team approach to public service grantsmanship, whereby administrators share the responsibilities for the following roles in the resource development effort: lobbyist, conceptualist, writer, budget analyst, and negotiator. (MB)

The annuity and trust income program (deferred giving) permits donors to give more than they thought they could. Suggestions for establishing and monitoring such programs are offered in this article, which is a condensation of remarks at the National Conference on Trusteeship. (Author/LBH)

Institutions can capitalize on the ties alumni and friends have to a particular unit of the university. The question of how to organize fund-raising efforts both to take advantage of this loyalty and to get individual units more involved is discussed. Four models are described. (MLW)

Colleges have raised their expectations about the kind of contributions they can attract from individuals, paying particular attention to "ultimate gifts" that an individual can make only once in a lifetime. Recent successful fund-raising is also due in part to improved college fund-raising capabilities. (MSE)

Colleges are using "prospect research" to gather information about and cultivate prospective wealthy donors, but the methods and their success are raising ethical questions about the donors' rights to privacy and the confidentiality of information about them. (MSE)

Four articles on direct mail include "On Target"; "Writing Better Letters" (Conrad Squires); "Divide and Conquer" (Lee Royce); and "Fifty Ways to Increase Your Response Rate" (Judy Myers). (MLW)

Although it is generally assumed that a visible, successful sports program adds to an institution's financial well-being, most fund raisers and those who have studied the relationship between athletic success and fund raising do not agree. (MSE)