In high school distributve education classes the selling function is usually interpreted as it relates to retail sales. The industrial sales representative, however, must act on his own in the field, making decisions without consultation with his superiors. As the total distributive education program grows in sophistication, there is a need to…

Having as its goal the further development of understanding through the communications media, this document examines the utilization of broadcast media from both technological and sociological vantages. The papers contained herein were presented at the twenty-third annual Broadcast Industry Conference held at California State University in San…

This paper examines the uses that students can make of knowledge and skills in speech communication and brings together representative evidence concerning communicative abilities and employment and comment on the improvement in public understanding of the field. The unifying aim is to provide a rationale for speech communication as career…

The television writer's creative expression is limited by executive forces, conflicting philosophies, and restrictive regulations. In a 1972 poll by the Writer's Guild Committee on Censorship, it was revealed that an overwhelming majority of television writers felt personally censored by the industry. Although the success of character comedies…

The Grupo Andino (GRAN) was formed in 1969 as an effort at economic integration by six Latin American countries (Bolivia, Chile, Columbia, Ecuador, Peru, and Venezuela). It was an outgrowth of its predecessor, the Latin American Free Trade Association (LAFTA), which had been formed in 1960 with eleven member countries. The Andean Group (GRAN) from…

This book examines the issue of access to the mass media, addressing the specific problems encountered by Chicanos in using television, radio, newspapers, and books to express their viewpoints. Chapter 1 describes the Mexican-American community in socioeconomic, geographic, demographic, and political terms. Chapter 2 explores the Mexican-American…

The well known Saltzman method for oxides of nitrogen is intended for the determination of these constituents in the ambient atmosphere in the range of a few parts per billion to about 5ppm. However, when sulfur dioxide is present in the gas to be sampled and/or the concentration range of the oxides of nitrogen is from five to several thousand…

The development of industrial democracy in Norway is traced by the speaker in introducing an international conference on manpower training and development. As a context for the chain of events to be examined, basic information about Norway is presented: population data, the country's democratic tradition, the history of industrial development, the…

This booklet is an attempt to provide librarians with a short summary of the arguments in favor of library photocopying, combined with a status report on how these arguments have fared in the courts and in the United States Congress. Following an analysis of the issues involved, the case of Williams and Wilkins v. the United States is discussed,…

This book, designed to improve the skills of would-be journalists, explains the reporting, writing, and editing that go into preparing print and broadcast materials. Part 1 describes the world of journalist, the impact of reporting on the public, and the media as an information network; part 2--on reporting--discusses the role of the journalist…

Documents included in the packet are Federal Communications Commission (FCC) releases dealing with cable television and similar notices from other organizations. Among these are an interpretation of the FCC local origination decision of Dec. 9, 1974, explaining the repeal of the requirement that small cable systems originate programing while…

The report surveys the occupational environment of the towns in the region within 30 to 45 minutes' commuting time of North Reading, Massachusetts. A random sample of manufacturing, wholesale and retail trade, service, and to a much lesser extent finance, insurance, real estate establishments was surveyed in person or by mail. Information…

The study was an investigation of student pilot motivation for, and toward, the Air Training Command's undergraduate pilot training (UPT) program. The motivation hygiene approach was used to identify the motivational factors operating in the UPT program systematically. This approach has been used extensively in industry and with success in a…

Radio communications have been as necessary to the development of Canadian territories north of the 60th parallel as roads, schools, medical services, and airstrips. The Canadian Broadcasting Corporation did not pioneer broadcasting in northern Canada, but its Northern Service has been the only broadcasting company north of the 60th parallel for…

The establishment of new manufacturing plants in 5 towns in Kentucky had a negative net fiscal impact on most local governmental units during 1958-63. In most of the counties studied, the direct effect of locating new manufacturing plants in the small towns was to increase the costs of government for the school district, and often the town,…