Reports that editors say the use of brand names in nonbusiness sections of newspapers has increased in the last 20 years. (FL)

Presents the results of a content analysis of 12 representative years of the journal, "Art Education." The analysis was conducted using a modified version of Lasswell's communication model. Results reveal art education trends in the United States. (JDH)

Analyzes seven textbooks used in art teacher training courses to determine if art education majors were receiving exposure to attitude formation and change information. Despite frequent reference to importance of attitudes to art learning, none of the texts discussed what the attitudes were, where they came from, or how they could be affected in…

Examines implicit meanings and underlying assumptions evident in the word "native" as used in Canadian academic articles appearing from 1970-1980. Focuses on context elaborate, context explicit, and context implicit meanings. Concludes that writers and readers should have social responsibility to question labels they use, to understand attendant…

Examines how a technical writing textbook defied its own writing prescription to use short concise sentences, noting that this and other such prescriptions oversimplify. (HTH)

Analyzed the content of 91 newspapers in terms of four expected effects of newspaper competition: quality, diversity, fairness, and responsiveness. Found few beneficial effects of competition. (PD)

Finds that the three networks acted alike in their selection of news sources in each convention but that the selection patterns differed over the 12-year period. (FL)

Uses the film version of Bernard Malamud's "The Natural" to show how archetypes and irony make their appeal to a serious audience without in any way making the film less entertaining. (EL)

Presents rationales for the increased use of sequential analyses of language variables in psychotherapy, including this strategy's special applicability in process investigations, its potential for specifying influence patterns, and its ability to produce findings pertinent to the practicing clinician. Replicable single-case studies, utilizing…

Describes a workshop designed as an inductive/deductive conceptual process enabling users to subjectively determine controversial issues inherent in advertisements. Methodology is intended to be integrated into a variety of public education or classroom contexts. Exercises involving free association, seeing the whole advertisement, the inner…

A critical appraisal of 290 articles in the literature of continuing medical education (CME) from 1935 to 1983 assessed formats, study designs, evaluation outcomes, and collated results. It was concluded that CME could be more broadly defined, that impact on patients is disappointing, and that further research is needed to improve its…

Reports that bad news dominates early evening newscasts on the three major television networks in the United States. (FL)

Identifies two fundamental properties of questions, i.e., they have a structure that consists of a subject and a query, and they presuppose a limited number of basic categories of human thought. A system for classifying questions by conceptual presupposition is proposed to assist information professionals in handling user questions effectively.…

Notes changes in the visual organization of correspondence brought about by the typewriter. Discusses the development of these changes, drawing examples both from the prescriptions for and the practice of commercial correspondence. (FL)

Reevaluates Robert C. O'Brien's novel 17 years after its first appearance. (RBW)