This paper questions Paul Harper's Fall 1984 "Journal of the Oklahoma Speech-Theatre-Communication Association" response to an article entitled "The 'Daily Oklahoman' and Persuasion in the Early 1980 Presidential Campaign." The paper argues that the response to the original article has two fundamental problems: (1) it raises…

This study examines textual analysis methodology as applied to mass communication studies. It focuses particularly on the theoretical basis of textual analysis, the analytical process, and congruent theoretical perspectives. Although the term "textual analysis" is often used generically, this study differentiates textual analysis as…

A study examined the family communication of two television families: the Huxtables, on "The Cosby Show," and the Simpsons. Content analysis was used to analyze communication behaviors in 9 episodes of "The Cosby Show" and 12 episodes of "The Simpsons," and behaviors were coded as to type of communication. Results…

Noting that the technique of content analysis has become a useful tool for mass communication researchers, this annotated bibliography explains how the field evolved. The annotated bibliography's introduction suggests that: first stage issues (from the 1890s to the mid-1930s) involved efforts by journalists and educators to develop systematic…

A study used content analysis to examine the extent to which Jewish and Christian lifestyles were portrayed in 62 children's books of accepted literary worth. For each year from 1960 to 1990, the Newbery Award-winning book and one Newbery honor book were examined. A content analysis of 13 action categories found that the 5 most common actions…

Contributing to current research in narrative comprehension, this booklet describes three steps in content analysis of texts: dividing text into content units, identifying the connections between each content unit, and classifying each content unit as central, supportive, or distracting. The first section of the report presents an overview of the…

A study examined the strategies used in 11 "get-out-the-vote" (GOTV) 1982 direct mail campaign letters, which were mailed on behalf of Republican candidates in two gubernatorial, one congressional, and one U.S. Senate race. All letters were mailed from four states with different political climates: Illinois, Minnesota, California, and…

Analyzes several high school publications to show how the scholastic press is influenced by underground publications. (RB)

Describes a notation system devised for translation research, to compare translated texts with their originals and with one another. Also described is an index for comparison of translations of the same text. These are necessary to measure the preservation of information or the loss of it in the translation process. (CLK)

Concludes that the freedom granted to Arab newspapers under Israeli occupation serves the interests of both the Israelis and the Palestinian populace. (RB)

Concludes that changes in the makeup of the Chinese community in New York city are now being reflected in the contents of the daily newspapers written in Chinese. (RB)

Twenty-five introductory college psychology textbooks are analyzed for terms most frequently used, the textbooks which employed the largest number of frequently used terms; similarity among textbooks; and the relationship between readability and technical thoroughness of the texts. (Author/JR)

Notes several omissions in the logical analysis applied to the school press field and its problems by the Commission of Inquiry into High School Journalism. (RB)

Describes the swing back to tabloid newspapers at the high school level and analyzes the layout and contents of several school newspapers. (RB)

Intended to aid theory building in the study of influences on news content, this paper examines how five basic theoretical approaches to studying news content can be integrated into J. Herbert Altschull's assertion that mass media content reflects the ideology of those who finance the media. The paper notes that Altschull's theory accounts for the…