The portrayal of reading, writing, and other selected behaviors on prime-time network television was examined in this two-part study. First, an interest inventory was administered to a sample of 301 elementary students (i.e., grades 1-5) in South Carolina, Virginia, and Pennsylvania to determine their favorite television shows, books, and school…

To examine how media content is influenced by journalists' role concepts and organizational characteristics, a study used data which was originally gathered from telephone interviews with 1,001 American journalists conducted between December 1982 and February 1983, and which served as the basis for "The American Journalist: A Portrait of U.S.…

To examine how United States network news personalizes coverage of international terrorism, a study conducted a content analysis of videotaped reports relating to the TWA airliner hijacking of June 1985. Videotapes of the TWA hostage incident from "ABC World News Tonight,""CBS Evening News," and "NBC Nightly News"…

To investigate whether researchers are developing empirically-based public relations research efforts, and whether such efforts could be considered useful to public relations practitioners, a study conducted a content analysis of all articles published in "Public Relations Review" from 1977 through 1987. Articles (196 were coded in all)…

In this study, 484 dissertations written from 1976 to 1985 were reviewed to determine the content of curriculum dissertations and the methodology employed. "Dissertation Abstracts International" was the data source for dissertations. Sixteen categories emerged as appropriate for classifying the content foci of the studies. Descriptions and…

This investigation of some of the meanings of "woman" that are produced and negotiated in the interaction of television representations, viewer receptions, and the historical/industry context focuses on the "Cagney and Lacey" series--produced in the United States--as a particular instance of the cultural production and…

The image and interactions of the black family depicted on television were investigated in order to determine whether changes occurred in the imagery and interactions of black television families between 1980 and 1985, and to compare the family structures and interactive behavior on situation comedies portraying nuclear black families during the…

A study examined American newspaper coverage of the Harvard Medicare Project proposal of 1986, a major health policy proposal calling for comprehensive reforms in the national health program. Using Burrelle's news clipping service which includes every daily newspaper (over 1500) in the United States, all 75 newspaper articles on the project from…

Focusing on the sex roles portrayed over commercial radio targeting adolescents, a study conducted a content analysis of two radio stations in the Washington, D.C. market (the two stations held an average share of 30 to 35 percent of the adolescent audience in that area). The content analyzed included the advertisements, disc jockey (DJ) chatter,…

This document is a review of research on the subject of innovation diffusion and planned change, organized according to a theoretical model. The organizational scheme used is derived from Bhola's Configurational, Linkages, Environmental, and Resources (CLER) model of planned change. Conventional reviews of research identify accomplishments in…

A study was done to describe the typical new consumer magazine that was published in the United States between 1979 and 1983 and to determine the relationships between those magazines still being published (as of 1984) and those that ceased publication. A content analysis of 234 new magazines utilized circulation figures, commonalities of first…

Al Hester's communication model sees news flow as being primarily dependent upon national rank in the hierarchy of nations, dominance and weakness of nations, and economic and cultural factors. A sample of 37 newspapers was content analyzed in a study extending this international news flow concept to the intra-national level to determine whether…

A study examined how statehouse reporters covering the 1982 session of the Indiana General Assembly used information sources. Specifically, it focused on reporter reliance on key senate leaders, on the visibility of those senators in published stories, and on the institutional images transmitted in stories in which those and other senators were…

Print news media coverage of Jesse Jackson's 1984 presidential campaign was analyzed to determine whether publishers followed their roles as liberal, moderate, or conservative publications in their coverage. It was hypothesized that print media coverage would be similar across publications regardless of editorial slant, because of the dominance of…

A study undertaken to find a satisfactory system of classifying and organizing materials for college or university learning assistance centers discovered that little information had been published. Further investigation revealed that the two major systems used in libraries, the Library of Congress (LC) and Dewey Decimal Systems, were found to be…