This book attempts to capture the essence of a rapidly emerging field, that of Human Resource Development (HRD). HRD includes improving performance on the present job (training), preparing individuals for future but identifiable jobs within the organization (education), and helping individuals grow to meet future organizational growth…

The goals of the Opportunities Industrialization Center organization in Seattle include providing hope for impoverished and hard-core unemployed in the form of job preparation by providing adult education, pre-vocational training, skills training, counseling, job development, placement and followup. Another primary goal of OIC is providing and…

The focus throughout this second edition is on the 1970's and the impact of mass communication on contemporary society. Analyzing the ways in which communication affects and is, in turn, affected by society, the book examines the social, economic, and intellectual environments in which the media operate. Two intellectual factors which have had the…

This memorandum describes the results of a study on electronic educational information dissemination and broadcast services in the United States. Included are detailed discussions of the historical development and current infrastructure (both in terms of organization and physical plant) of the following services: educational radio and television…

In order to determine the potential of the transportation and traffic engineering industry to employ dislocated aerospace and defense professional personnel with technical skills, a national survey was conducted by the Los Angeles and Boston skills conversion teams of the National Society of Professional Engineers, under contract to the Department…

A study was conducted for the U.S. Department of Labor by the National Society of Professional Engineers to investigate the potential for and means of conversion of the skills of displaced aerospace and defense technical professionals to other industries or to public service. The study concentrated on areas where new employment opportunities might…

The increasing problem of unemployment among technical professionals from the aerospace and defense industry and their general lack of employment opportunities dictated a need for study of potential profitable expansion of use of these personnel in other areas. Also, recommendations were needed for developing mechanisms to start the transition of…

The advertising industry in the United States is thoroughly analyzed in this comprehensive report. The report was prepared mostly from the transcripts of the Federal Trade Commission's (FTC) hearings on Modern Advertising Practices. The basic structure of the industry as well as its role in marketing strategy is reviewed and some interesting…

Audiotapes for alternative educational and cultural institutions have been selected from Pacifica's Tape Archives of over 10,000 programs for this third annual catalog. This 1972 catalog supercedes all previous Pacifica Tape Library publications, and includes many listings from previous years. The programs are listed under appropriate subject…

A total of eight specially funded programs designed to improve social and human conditions are described. These programs are Adult Basic Education (ABE), Adult Personal Traffic Safety (APTS), Emergency Employment Act (EEA), Industry Sponsored Programs (ISP), Manpower Development Training Act (MDTA), Model Cities Projects, Work Incentive Program…

The Operating Engineers Dual Enrollment Program combines trade union apprenticeship with college study. Young persons are "dually-enrolled" by meeting both the requirements for indenture as an apprentice and matriculation as an Associate Degree candidate. Apprentices may receive college credit for apprenticeship-related training classes…

A problem in the building industry is the lack of coordination of research efforts and the time lag between the completion of research and the incorporation of the results in practice. A partial solution is attempted in this survey of current and past research dealing with innovation and other problems in the building industry and related…

This paper traces the development of a function-based module, TELEFUN, produced to teach telephone English to Francophone public servants in Canada. Telephone discourse is analyzed, and a number of techniques, including Function Frames and Function Dials, are described. (CFM)

A recent survey of federal government officials, corporate leaders in charge of personnel and research, and journalists found dramatically different views in some areas, but agreement in concern about college costs, financing, and lack of government spending for research. Most felt college is a fair value for the cost. (MSE)

Topics in this special journal issue are research suggesting television encourages higher behavior standards among children; processes British broadcasters use to decide what to show or not to show on television; the role of broadcasting in nonformal adult education; the influence of international television; and neglected issues regarding…