Analysis of the ten volumes of the journal "Planning and Changing" published from 1970 through 1979 revealed a low number of articles authored by women, the absence of women among consultants to the editor, widespread use of sex-biased language, and a lack of articles about implementation of equal employment and equal education…

The flow of international news was traced from the Associated Press (AP) interbureau and United Press International (UPI) state wires into 11 Indiana newspapers to determine (1) the comparative frequency of wire service news about nations of the more developed northern hemisphere and those of the less developed southern hemisphere, and (2) whether…

A study investigated the nature and extent of diversity in news sources used by newspapers and the extent to which those sources were identified by the newspapers. A content analysis was conducted of 846 front page, straight news stories that appeared during two randomly constructed weeks in two national newspapers (the "New York Times"…

The research framework, content, language, and space allocation of nine textbooks used in graduate courses in organization theory for educational administrators was examined in this study. The number of women involved in the preparation of the books was also determined and the books' treatment of sex equity issues was qualitatively measured. It…

To assess the impact of rhetorical research within the field of speech communication as it contributes to the arts and humanities, a study analyzed major articles that appeared in the "Quarterly Journal of Speech" from 1970-1980. Citation measurement was made possible through the use of the "Arts and Humanities Index," a…

"The Yellow Wallpaper," by Charlotte Perkins Gilman, is a remarkable piece of history and sociology, as well as a feminist story concerning the search for self. Written in 1890, the story, which closely parallels the author's own life, vividly chronicles a woman's descent into madness. Charlotte married an artist after a lengthy…

Conceptual and methodological problems inherent in Aptitude Treatment Interaction (ATI) research, coupled with the impracticality of its application, call into question its use as a design model. For these reasons, ATI should be de-emphasized as an instructional design model and attention should be refocused on the structure of content and the…

A study was conducted to evaluate television commercials based on their reading (or print) content. Commercials aired on the three major networks during Saturday morning programing were viewed for six consecutive weeks. Each commercial was analyzed to determine how it used printed words to sell a product. The results revealed that the printed word…

A study was made of the news-interview programs from the three major television networks (ABC, CBS, and NBC) to determine which aspects of the Vietnam War were discussed on the programs and whether participants were supporters of or detractors from the policies of the presidential administration at the time. The content analysis of 481 editions of…

The ABC television network's "Monday Night Football" (MNF) series is a very successful example of the symbiotic relationship between advertising, television, and sports. Assuming that the athletic contests are packaged as slick entertainment to draw both fans and nonfans to the real programing--the commercials--a study was organized to examine…

The Bible contains a variety of literary genres including drama, tragedy, and epic poetry, and it is an excellent basis for character study. It also contains a certain amount of humor, which should not be overlooked by students of biblical literature. Examples of intentional humor include the second version of the creation, found in the second…

The procedures undertaken in developing and organizing skills indexes for use in coding elementary school language arts textbooks to determine what is actually taught are presented in this paper. The outlined procedures included performing a preliminary analysis on four language arts textbooks to compile an extensive list of skills and performance…

The purpose of this paper is to discuss some of the methodological problems in using a content analysis of slave folk tales as a source for incidences of prosocial behaviors. Forty tales taken from four collections of black folktales will be included in this study. The categories for scoring prosocial behavior include cooperativeness, altruism,…

General Systems Theoy is a contemporary discipline that profitably lends itself as a new approach to literature. Pioneered by Ludwig von Bertalanffy in Germany in the 1930s, the theory has had successful applications in the United States in philosophy, business, and urban planning. Applications of certain principles of systems theory to A.…

Stressing the value of documents and records as information sources for the educational evaluation community, this report explores the differences between the two, their utility for inquirers, and methods and procedures for dealing with them. Three forms of documentary analysis are described: (1) simple tracking, which involves documenting both…