Noting that introductory public speaking and performance studies classes are often met with great anxiety and trepidation, this paper describes and categorizes the necessary student and audience behaviors at three levels of involvement: 1) pre-performance, 2) post-performance, and 3) audience participation. Teachers can show students how to apply…

The poet is a person who wishes to communicate and his audience is people willing to respond to someone else's experiences. The classroom should provide the setting for such interaction. (Author)

Examines the phenomenon of the cult film and the characteristics of the audiences of the "Rocky Horror Picture Show." Suggests that the preparation, waiting, and finally the active participation in the viewing of the film itself appear to be part of a group ritual which characterizes the cult film as an event. (JMF)

Examines differences among groups of listeners to political talk radio using data from a survey of adults in San Diego, California, from the perspective of Grunig's situational involvement model. Among more active audience members, limited motivational data suggest that political talk radio served a mix of needs, including seeking political…

Compares two advertising assignments to demonstrate how different approaches to audience radically affect students' critical understanding of popular media texts. Argues that "audience" needs to be present in writing assignments as a cultural experience rather than a merely static rhetorical category. (TB)

Explores audience awareness of writing instructors as they compose for incoming freshmen and for a faculty committee. Finds that writers analyze the faculty audience less frequently than the freshmen audience, but they evaluate their text and writing goals more frequently when addressing the faculty. (MG)

Presents results of a six-week research project in a creative writing class that focused on developing audience sensitivity among students. Describes three units combining social, rhetorical, and informational perspectives. Concludes that a sequential approach seems to increase audience sensitivity among students. (KEH)

Suggests that few references to the important issues of audience awareness exist in news writing textbooks and that technical writing literature can fill this gap. Identifies two main aspects of audience awareness, three key reasons why it should be taught to journalists, and gives audience types. Provides classroom exercises. (MS)

Observes that research has shown a curvilinear relationship between education and media effects, with media having the greatest effect on people with moderate levels of education. Examines the effects of public service messages about recycling, and finds that the messages actually have greater impact on people with higher levels of education. (DSK)

Considers what people like about college radio web sites and why people use them. Provides a starting point for examining the reasons people use college radio sites. Concludes that most audiences' uses of college radio sites are entertainment oriented, however, there is an indication that people use media-based Web sites for the social integration…

In the wake of several high-profile shootings at schools in the United States, most notably the shootings that occurred at Columbine High School on April 20, 1999, the United States Secret Service (Secret Service) and the United States Department of Education (ED) embarked on a collaborative endeavor to study incidents of planned (or…

Literature clearly demonstrates that there has been a large increase in the time devoted to teaching oral communication skills within medical curricula worldwide. In contrast, the ability to communicate with patients through written means does not appear to be a feature in many programmes, despite its fundamental importance in creating…

Ideally, through blogs, students would create content and construct knowledge using the wonders of these publishing tools that abound online. The author definitely believes in the power of blogs to improve students' abilities while learning a second language, in her case, in an EFL context. However, blogging doesn't simply happen. The word has…

The paper focuses on oral storytelling and transformation through the significance of the liminal zone as thresholding. Involving the reader-listener in an experiential and performative approach, the article draws on all of the senses, using a wide range of data such as dreams, drawing, writing, as well as the act of (sacred) oral storytelling and…

This paper explains how first-year composition students wrote business sales letters about short fiction and then revised those letters into full-fledged literary essays that analyzed the stories. By completing these two writings back-to-back (that is, experiencing the metagenres between business writing and literary analysis), students not only…