Describes the theory of image restoration discourse as an approach for understanding corporate crisis situations. States this theory can be used by practitioners to help design messages during crises and by critics or educators to critically evaluate such messages. Describes and illustrates the theory's basic concepts. Offers suggestions for…

Considers how the Nigerian theatre scene has been dominated by the necessity of practicing theatre that is of direct relevance to its audience in terms of acceptability and functionality. Notes that the "Tandari" experiences were intended to contribute to the reformation process of young people in prison. Documents the process, findings…

Describes some of the problems in communicating educational research findings to a general audience and provides helpful information on how researchers can best present data on educational practices that work and those that don't. The needs of the audience should be the primary focus in such reports. (SLD)

Suggests that educators need to accept that the young adult audience is unique and find a way to deal with it in order to create a literature from which teenagers can expect to gain a satisfying "sense of comradeship among equals." (SG)

Describes arousal styles during speaking on the basis of mean heart rates among a group of university students. Examines individual differences in heart rate responses during public speaking and accounts for these differences in terms of particular explanatory variables. Distinguishes four styles of speaking: the confrontation style; inflexible…

Details a creative writing project based on "zines," which are independently created and published personal magazines. Notes challenges addressed in the project, such as composing an engaging introduction and choice of language in relation to audience. Concludes that the students were enthusiastic about the project, and were interested…

Considers how in recent years, media literacy education in the classroom has been viewed as a bridge to more sophisticated print literacy. Examines assumptions about the connections between popular media--using television as a specific example--and print literacies. Outlines three approaches to media literacy exploring advantages and disadvantages…

Challenges some problematic issues of grammar instruction. Transforms inconsequential discussion of nouns, adverbs, and past participles to more significant discussion about writing, access, and improving the world. Explores four activities to do with student writing other than correct grammar. (SG)

Explores three broad areas of inquiry: what significance visual images have for rhetorical analysis; how a study of nonverbal material might be conducted; and whether visual explanations depend on the image or the viewer. Argues that viewers understand Joseph Wright's painting "The Air Pump" in terms of its subject, its exhibition space, the…

Illustrates the power of responsive teaching and how one teacher used a modern poem about cruelty to address a recent incident of her own students' cruelty to a classmate. Notes that the class responded with compassion, tolerance, and a sense of caring for those who are different. (MG)

Reviews recent articles focusing on the controversy surrounding the appropriateness of readability formulas for technical writing. Suggests that further research should be conducted to study empirically how readability as a concept might be used to aid the technical writer since readability formulas are shaping computerized editing programs. (KEH)

Discusses using a vase of dead roses in a writing class to teach students to deal with emotionally charged subject matter, see beyond the obvious, use language concisely to convey a message, and strike a universal chord in an audience--that is, to communicate intimately with an audience. (SR)

Describes a class activity in which students analyze an annual report in terms of audiences and purposes of various sections of the report and the classifications, content, and physical attributes of the report. Notes that students report experiencing less anxiety when examining materials containing statistical and financial data after completing…

Examines cable television viewer selectivity and involvement. Concludes through study of 342 cable subscribers who owned remote control devices that "zapping" (changing television channels during commercials) is an indication of ritualistic television viewing. Suggests that more salient motives are linked to the preexposure activities of…

Explores possible responses to students' writings about religion. Suggests a social-epistemic response, urging students to examine their assumptions and to write for conflicting audiences. Proposes a unit on religious discourse, including various readings on religious rhetoric combined with students writing about their own religious background and…