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Bage, Grant – Journal of Educational Media, 1997
Contrasts the ambivalent attitudes of teachers toward television and generalized research on teachers' uses of television, with detailed empirical evidence from primary school history coordinators describing their reactions to and expectations of the medium. The data describes a wide variety of reasons why television is educationally useful in the…
Descriptors: Audience Response, Educational Media, Educational Research, Elementary Education
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Moran, Charles – Computers and Composition, 1995
Explores the differences between e-mail and paper mail, focusing on audience, interface, and rhythm of response. Argues that technological change triggers other changes in a system, creating discomfort, and that this discomfort should not prevent English and writing teachers from studying and accepting e-mail as a legitimate site for writing. (RS)
Descriptors: Audience Awareness, Electronic Mail, English Instruction, Higher Education
Kennedy, Jack – Communication: Journalism Education Today, 1999
Argues that high school newspapers might do well to create stronger ties with alternative weeklies. Discusses issues of niche marketing, alternative content, and alternative presentation. Notes that high school papers could learn a lot from alternative newspapers. (SR)
Descriptors: Audience Awareness, High School Students, High Schools, Journalism
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Pearson, John – Computers & Education, 1999
Reports on the use of an electronic network in a school-based initial teacher education course to facilitate discussion between participants. Discusses computer conferencing; the presence of a public audience on the network; collaboration; and issues regarding participation in a virtual community. Contains 46 references.(Author/LRW)
Descriptors: Audience Analysis, College School Cooperation, Computer Mediated Communication, Computer Networks
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Bernstein, Susan Naomi – Teaching English in the Two-Year College, 1998
Describes how one teacher uses life writing (reading and writing about transformative life experiences) in her basic writing class to engage students and to help them understand the power and purpose of reaching out to a variety of audiences. Discusses grading life writing. (SR)
Descriptors: Audience Awareness, Basic Writing, Life Events, Personal Narratives
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Sinagra, Marsha D.; Battle, Jennifer; Nicholson, Sheila A. – Journal of College Reading and Learning, 1998
Examines effect of use of e-mail by college developmental reading students to respond to literature. Provides a detailed view of the nature of the students' engagement. Shows that using quality literature, e-mail, and authentic audiences engaged many students in academic discourse. (RS)
Descriptors: Academic Discourse, Audience Awareness, College Students, Electronic Mail
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Gabrielsson, Alf – Bulletin of the Council for Research in Music Education, 1999
Explores the importance of emotional expression in music performance. Performers played music to express different emotions and then listening tests were conducted in order to determine whether the intended expressions were perceived. Presents and discusses the results. (CMK)
Descriptors: Applied Music, Art Expression, Audience Response, Emotional Experience
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Chandler-Olcott, Kelly; Mahar, Donna – Voices from the Middle, 2001
Discusses several approaches to creating an effective text, envisioning a specific audience and determining how much detail is appropriate. Provides examples from seventh-grade English classes and a literacy methods course for middle-grade teachers. Considers some broader implications of the framework that educators are beginning to consider as…
Descriptors: Audience Awareness, Grade 7, Methods Courses, Middle Schools
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Moscardo, Gianna – Journal of Interpretation Research, 1999
A brochure was designed to communicate information to tourists about the Great Barrier Reef World Heritage Area and its need for protection. A survey of 673 visitors evaluated the effectiveness of distribution methods, effectiveness of the brochure in communicating its intended messages, map effectiveness, visitor opinions of various brochure…
Descriptors: Audience Response, Conservation Education, Environmental Interpretation, Foreign Countries
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Loges, Max – Journal of Technical Writing and Communication, 1995
Examines General Beauregard's inability to communicate in his report of the First Battle of Bull Run. Suggests that Beauregard's success on the battlefield came from the initiative of his junior officers. Concludes that Beauregard failed to consider political ramifications of certain statements in his report, offending President Davis and leading…
Descriptors: Audience Awareness, Civil War (United States), Communication Problems, Content Analysis
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Cooper, Stephen D. – New Jersey Journal of Communication, 2000
Tests for a channel effect by examining responses of student subjects to a news story presented in broadcast video and in print. Finds some evidence that viewers of television news are inclined to judge actors in news stories as members of categories or groups, while readers of print news tend to be more specific. (SR)
Descriptors: Audience Response, Communication Research, Higher Education, Journalism Research
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Sehmel, Heather – Business Communication Quarterly, 2002
Explores the planning processes a grassroots environmental group used to determine its goals for its Websites; examines the rhetoric of two of the group's Websites; and studies the reactions of audiences of the Websites to their Web rhetoric. Provides people working in small organizations with information about how they might improve the…
Descriptors: Advocacy, Audience Response, Business Communication, Case Studies
Morris, Shawn – Technology & Learning, 2001
Describes the development of a Web-based learning program at Wichita Public Schools to eliminate barriers between home schoolers and traditional learning by offering online lessons, resources, and teaching support. Highlights include determining the audience; secure funding; budgeting; technology options; designing the courses; providing…
Descriptors: Audience Analysis, Budgeting, Educational Finance, Elementary Secondary Education
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Pathak, Anil – Business Communication Quarterly, 2001
Describes an eight-hour module the author uses to teach multimedia presentations to students from the school of computer engineering. Focuses on color and animation, and examining overuse of effects, coordinating the chosen effect and the intended meaning, and altering the style to suit the audience. Includes an outline of assignments and of the…
Descriptors: Assignments, Audience Awareness, Class Activities, Higher Education
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Reichelderfer, Melissa A. – Reading Teacher, 2001
Describes a "Super Reader" project that gives students an opportunity to show off their ability as readers. Defines "Super Readers" as students who read aloud to small groups of their peers. Notes that the "Super Reader" project encourages students to practice good reading behaviors, which are important for holding…
Descriptors: Audience Awareness, Grade 2, Group Activities, Instructional Effectiveness
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