Explores the feasibility of using focus groups to assess how scholastic publications can better meet high school students' readership requirements. Relates focus-group research and a research project dealing with communication and in-house publications to high school journalism. (PA)

Discusses the use of electronic portfolios by school library media specialists for professional development as a resume, an evaluation instrument, or other types of credential documentation. Includes guidelines for building a successful portfolio, including appropriate software selection; audience considerations; and technology skill…

Interviews Susan Miller, a teacher of composition studies and author of well-known articles about the field. Discusses what it means to be able to write, and the cultural forces that have shaped her as a writer and teacher of writing. Argues for a renewed focus on the act of writing and the production of texts. (PM)

Investigates how four bilingual writers from one culture attend to audience in persuasive writing in Malay and English, and the relationship between audience awareness, culture, and quality of their written products. Findings suggests individual differences between bilingual writer's use of audience strategies when composing were intertwined with…

Discusses the use of digital video projects for online courses in higher education and presents a list of 10 recommendations for helping faculty with the digital video project development process. Highlights include timelines; funding; planning; knowing the audience; hardware and software choices; evaluation; research; and publicizing the…

Describes a week-long multidisciplinary program (in association with a theatre history survey course) called "Roman Holiday: Classical Comedy/Contemporary Commentary" which featured guest lectures; a student-directed production; a video screening; and the presentation of Hollywood films. Notes that the program addresses the disparity between the…

Outlines inquiry-based methods for analyzing longitudinal qualitative data to assess participant changes in three long-term theater education studies. Encourages qualitative researchers in drama and theatre education to devote more extended periods of time to systematically observing young people or adult practitioners experiencing the art form.…

A journalist's master's thesis reports a survey of 300 campus periodical editors, 300 alumni professionals, and 300 journalism educators concerning types of periodicals, common characteristics, primary funding sources, content, coverage of controversy, publication viewpoint, relative publication quality, methods of quality improvement, and goals…

Discusses collaborative planning as a heuristic for dealing with the rhetorical elements often considered by experienced writers when they plan and prepare documents. Defines collaborative planning, identifies its benefits, discusses its implementation in upper-level business communication courses, and presents a series of examples of students…

Examines how college students' marital schemata influences their evaluations of television couples' marital satisfaction. Finds that greater similarity between marital schemata and ratings of television couples' marriage type was associated with higher ratings of perceived television marital satisfaction. Notes that this effect held only for the…

Describes a course in which students were assigned to read magazine articles, label sections according to informative discourse types, mark cohesive ties and cue words, and pick out details. Reports that, by reviewing the articles, students gained an understanding of the "general audience" and of how to read their own writings more objectively.…

Two college-able learning-disabled writers' social and cognitive profiles and the sense of audience in their written texts are examined. The students' deficits (visual and organizational cognitive processing, and oral language comprehension/production) affected their writing, and the quality of their audience awareness was related to the nature of…

Discusses the importance of including evaluation as part of training programs. Topics discussed include the CIPP (Context, Input, Process, Product) Training Program Development and Evaluation Model; audience analysis; modularized course development procedures; instructors' guides; and checkpoints to observe during the course development process.…

An advanced college-level composition course highlighting differences in writing intended for different cultural groups was designed to teach American students how to communicate thoughts and feelings effectively to various international audiences. (MSE)

Talks to English teachers about the importance of knowing their audience--the students. Encourages teachers to continue to be humanitarians even though they can not always see the good they are doing for their audience. (MG)