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Direct linkNeill, Marlene S.; Schauster, Erin – Journal of Advertising Education, 2015
Just as the advertising and public relations industries are evolving due to the development of new technology and communication tools, so are the demands of education. Through in-depth interviews with 29 executives working in both advertising and public relations agencies in the U.S., this study identifies the core skills and competencies needed…
Descriptors: Advertising, Public Relations, Professional Education, Employers
McDowall, Sue – Teaching and Learning Research Initiative, 2015
This is the second publication in the Teaching and Learning Research Initiative (TLRI) Project Plus series. Project Plus aims to inform questions of policy and practice by synthesising findings of educational interest from projects funded by the TLRI. This Project Plus focuses on literacy in the early childhood education (ECE) and school…
Descriptors: Foreign Countries, Strategic Planning, National Curriculum, International Assessment
