In recent decades, a growing number of countries have sought innovative solutions to the substantial challenges they face in financing tertiary education. One of the principal challenges is that the demand for education beyond the secondary level in most countries around the world is growing far faster than the ability or willingness of…

Information is provided on issues related to the presence of international students in U.S. institutions of higher education, focusing on the general characteristics, goals, and attitudes of the foreign students in relation to those of their American counterparts. Five sections include: (1) general characteristics (gender, age, marital status,…

An overview of the accessibility of postsecondary education in Canada is presented. The issues are dealt with in a brief, therefore necessarily simplified manner, and universities receive more attention than colleges, largely because there is considerably more data about them. Canadian postsecondary education is the constitutional responsibility…

This document comprises an assessment of the educational needs of newly legalized aliens in California that must be met using State Legalization Impact Assistance Grants (SLIAGs) provided under the Immigration Reform and Control Act (IRCA) of 1986. Close to 1.5 million of the 1.7 million eligible legalized aliens are adults with very limited…

Two sets of opinion exist regarding the control of schools. The first pertains to the freedom of parental choice in education and the right of individuals and associations to run private schools subject to minimal government controls. The second stresses the overriding need to promote greater equality of opportunity in the form of publicly…

While all professional fields, taken for granted in a developed society, are underpopulated in underdeveloped American Indian communities, there is a widespread negative attitude toward academic professionals among Indian leaders today. The attitude may reflect a national and, perhaps, a world trend in increasingly technological and conservative…

A study of parental expectations and attitudes toward non-native language instruction in the public schools in the Montreal (Quebec) region focused specifically on the parents involved in parent-school liaison organizations related to the "polyvalentes", or nontraditional, broad-spectrum secondary schools. Two objectives were to learn…

Growing numbers of Malaysian students are going to Australia for overseas study. This paper begins with a discussion of Malaysia's New Economic Policy, whose provisions include a phasing out of English as the language of instruction in favor of Bahasa Malaya, the language of the indigenous Malay majority. This policy provides a background for the…

Planning coherent, relevant marketing strategies is crucial to the survival of independent education in the United States. This handbook was created for independent school marketers; principals; and development, publications, public relations, and admissions directors. It offers checklists, sidebars, callouts, and summaries that focus on…

The development of a marketing strategy for business Spanish courses by means of situational analysis is described. The planner of marketing strategy must consider demand for a course, institutional acceptance, and financial support. A survey of 508 universities revealed a low level of demand for business Spanish which could potentially be…

Monette divides the definitions of needs into four categories. Basic needs are caused by a deficiency and lead to gratification-seeking behavior. Felt needs are self-defined wants or desires which, when expressed, suggest an unmet need and a means of gratification or imply ultimate goals. A normative need refers to a deficiency between the present…

If colleges compete on how good an education they offer and how well they assist in the orderly transition from college to employment, the employment element in the competition for students would receive due consideration. (Author/KE)

Product-market planning is an inherently difficult practice. It aims at a match between consumer preference and institutional behavior. Unfortunately, consumer reactions to changes in institutional behavior are often highly uncertain. This paper assumes that institutional planners should neither ignore uncertainty nor seek to avoid all actions…

The European Centre for Higher Education organized a symposium in October l977 to prepare a study on access to higher education in Europe. The purpose of the symposium was to pool suggestions for the plan and content of the proposed study and to examine possible methods of approach for certain problems that have recently arisen in the area of…

Focusing on critical issues facing graduate education, these papers presented at a conference sponsored by the National Endowment for the Humanities (NEH) examine areas such as declining enrollments, job shortage among college teachers, and the role of graduate schools in relation to the various intellectual disciplines. The overview paper,…