A challenge for Principles of Marketing instructors is introducing new topics to majors and non-majors alike in a way that piques interest and increases student engagement across the breadth of topics. To help instructors overcome this challenge, we provide marketing "hooks," or short in-class exercises, that can be implemented to…

This study aims to investigate the effect of different formats of emotionally designed educational animations in terms of the emotional worthiness of the material, retention and transfer, intrinsic motivation, subject interest and cognitive load. In this direction, an experimental research approach was adopted. Five emotionally diverged animations…

We communicate, relate, educate and make our world meaningful through stories. Stories are integrated in and are a part of every sustainability issue. In this article, we develop the concept of sustainability stories, and how they can be assessed and developed to correspond with the intentions of education for sustainable development (ESD).…

Purpose: Public administration, or the implementation of public policies by civil servants, will be central to implementing the Agenda 2030 Sustainable Development Goals. And yet, few American master of public administration (MPA) programs explicitly focus on sustainable development or sustainability literacy. This study asks whether it is…

It is generally agreed that making real-world connections in mathematics teaching increases students' motivation and interest and contributes to meaningful and permanent learning. In this paper we propose a simple and fast activity to find a rectangular hyperbola in real life and we show how to operate the data to retrieve a straight line. Since…

The study examines teachers' commitment to the curriculum applied in the classroom and relevant parent opinions. The qualitative case study design was used in the research. The research sample comprises four preschool teachers selected by the contingency sampling and eight parents selected by the criterion sampling. The data were collected through…

This study aimed at examining the suitability of questionnaire instruments commonly used in large-scale assessments for measuring non-cognitive school effectiveness criteria. It focused on questions of reliability and validity for capturing changes in students within schools across time and the instruments' sensitivity to school effects. The aim…

The Meaningful Watershed Educational Experience (MWEE) is a curriculum framework designed to support students' Environmental Literacy (E-Lit) by promoting critical thinking about watersheds, but there is a paucity of empirical evidence in the literature to demonstrate its effectiveness in increasing E-Lit and a lack of understanding of what MWEE…

People know that the internet today has become an integral part of the lifestyle of various Indonesian community groups, but the results of surveys conducted by the Indonesian Internet Network Organizing Association are known to have access to educational pages are still very lacking. The online-based flipped classroom learning model is packaged…

Personality types and practices are presumed to play a significant role in the improvement of schools' performance. This paper presents the findings from the analysis of quantitative data drawn from a larger study that examined the relationship between headteachers' personality types, instructional supervision practices, and performance. The study…

Science has long been regarded as an important subject in a school curriculum and science teachers play a vital role in the learning process of the students in the science classrooms as well as in other subjects. However, students still encounter problems related to their science teachers, which significantly influence their academic performance…

This study aims to examine whether it is possible to match digital society, academia and students interests in higher education by testing to what extent the introduction of gamification into active learning setups affects the skills development demanded by the workplace of the digital society of the twenty-first century, the academic achievement…

This study investigated cross-lagged associations between parental trust in a child's teacher and children's academic interest across Grades 1-4 in primary school. Parents rated trust in their child's teacher, and 576 children reported their interest in reading and math at each grade. The results showed that high parental trust in a child's…

Interest development is a topic that has fascinated and puzzled educators since the 20th century. Despite decades of research and important advances in the field, questions remain about interest and its relationship to learning. In particular, given the pervasiveness of technology in our daily lives, it is essential to understand how interest…

Background: Parental involvement in early childhood is foundational to a child's later academic achievement (Heckman, 2007). Parent-child book reading is frequently recommended as a way to build a child's early cognitive skills. Evidence suggests that mother-child reading time increases children's vocabulary and reading skills (Price & Kalil,…