A number of relevant issues surround the arguments of both opponents and proponents of the Federal Trade Commission's proposals to ban or control certain advertising during children's television programs. Groups against regulatory action point out that parents, not children, are the consumers and have a right to free choice in their purchases.…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 11 titles deal with the following topics: the role and function of the California Journalism Articulation Committee; international communication as an academic career for journalism professors; network television news discourse;…

This paper analyzes thirteen recommendations for media policy making in rural Alaska which were formulated as a product of a study of the educational television aspect of the ATS-6 (Applications Technology Satellite) project in 1974-75. The recommendations, which emphasize local media control, were based on information provided by village…

The North-South Dialogue Videotape Communication Project was an applied research program designed to assess the use of video programming as an aid to intercultural communication between isolated northern Canadian communities and southern educators. Project staff produced five video programs focusing on the culture and interests of northern people;…

The purpose of this 11th-grade unit on language is to acquaint students with persuasion because it is one of the basic functions of discourse and a principal method of achieving change in a complex and democratic society. In this unit, students are provided with opportunities for recognizing, evaluating, and using persuasive discourse. The unit…

Of two-dozen pavilions at Expo 70 visited and observed for their film presentations, in only one case was the film displayed on a single screen of standard shape. This exception was the Russian three-dimensional film. All the other films were shown on wide screens or multiple screens. Screens were side-by-side, above and below each other, facing…

A survey was made in 1967 concerning children's viewing of television in Shizuoka, Japan. Although this survey was a follow-up to one made from 1957 through 1959, no comparisons are made between the two in this booklet. Third, fifth, and seventh graders, preschool children, and mothers of children in school were asked about: how they spent their…

A book whose purpose is to provide a single source of reference for the prospective or beginning high school teacher-director and to offer more nearly complete information on the multiple problems confronting him on the job is presented. Sixteen chapters are included. Chapter 1 is designed to help the beginning teacher explain drama to an…

Claims that Vietnam War protestors were not instrumental in bringing it to an end. Contends that their rhetorical strategies may have actually harmed their cause, and that Middle Americans only became disenchanted when the oft-promised victory in Vietnam proved elusive and the casualties began to mount. (MS)

Reviews recent research on the nature of teachers' and students' talk in the classroom, specifically addressing the teachers' expectations of student talk and behavior. (SRT)

Boys are especially active users of media, and researchers have suggested that the cumulative impact of media, such as television, movies, and music videos, may make them some of the most influential forces in boys' lives. This report presents the findings of a national poll of 1,200 young people (ages 10 to 17) and focus groups in which boys…

Colleges and universities are achieving modest results in using the World Wide Web for fund raising. Suggestions for developing/updating Web sites include: providing basic information such as pledge forms and development office contacts; tailoring the site to campus and potential donor interests; using the site to support other efforts; providing…

Describes a study of high school students that examined responses to a music video dealing with teenage pregnancy. Students' motivations for viewing music videos, experiences with sex and pregnancy, and family communication patterns are related to the cognitive activities of thinking about the video content and relating it to their own lives. (20…

Compares visual processing of televised information by 85 Japanese and 111 U.S. kindergarten and grade 4 students. As predicted, Japanese children use a more visually oriented television processing strategy in understanding program content. U.S. children score higher on a comprehension test, perhaps because of cultural differences in testing…

Describes the development of an online journal for preservice elementary school teachers in response to current trends for the integration of technology into the curriculum. Highlights include planning a Web form, including the intended audience and the layout design; implementation strategies; and assessment of the form. (LRW)