The school/university partnership established at Stanford University is described. The value of bridging research and practice through ongoing exchanges between university faculty and school practitioners is emphasized. (Author/MT)

Urges the marketing education profession to begin a serious analysis of marketing teacher education. Presents recommendations to direct teacher education activities in the future and four issues of concern to the author: leadership for teacher education reform, marketing teacher education programs, consolidation of "little" teacher education…

Investigates leadership in marketing education through the following questions: What is the current state of marketing teacher education in leadership development? What are the issues affecting marketing teacher education leadership? and What can marketing teacher education do to improve its professional leadership? (CT)

The author presents and discusses some basic characteristics of effective coalitions. These characteristics include clearly defined mission, emphasis of common ideology and goals, equal power among groups, effective leadership, overlapping interests and frequent member contacts, image of power, variable resources, and appropriate termination. (CT)

The relationships between drafting performance and the cognitive style construct of field dependence/field independence are examined. The analysis revealed that the performance of the field-independent individual is likely to be superior to that of the field-dependent student. (Author/CT)

Takes a look at the questions involved in designing customized training: What changes does management expect to see as the result of training? Who has information that must be included and excluded? How "customized" should the training be? and How will the training be delivered? (CT)

Describes how Hughes Aircraft trainers followed four steps in meeting the challenges of a flexible manufacturing environment: needs assessment, design strategy, pilot evaluation, and follow-through. Within this environment, 50 self-paced training products were developed for one of the company's wire and back plane harness assembly departments. (CT)

A women's alcohol awareness week addressed the needs of women concerning alcohol use and abuse. The week was followed by the development of ongoing support groups. (Author)

Conducted a three-year observational study of clients (N=100) receiving methadone treatment in three drug abuse programs. Concluded that the chemotherapeutic treatment system itself fosters addictive behavior and recommended changes within the clinics and the macrosystem. (LLL)

Describes the Martin Marietta Corporation's modular training program that teaches managers to conduct performance appraisals. The article also explains the purposes of performance appraisals, outlines the components of a performance system, reviews the performance appraisal process, and discusses the use of role-playing. (CT)

The Quality Assurance Teacher Education Program has been designed to provide students, graduates, and employers with assurance of program quality and effectiveness. Elements of the program are discussed. (DF)

A high school in Oregon has had positive results from the development of a dropout prevention program. Students meet together each day, develop goals, and earn credits for successful efforts. Program design and implementation are described. (DF)

An organized task force can create community awareness of the adolescent substance abuse epidemic sweeping across the nation. The purposes, objectives, structure and action-oriented committee activities of the task force are described. (Author/BL)

Describes a system in which questions tailored to the examinee's capabilities are administered by computer. Enumerates possible benefits of the system, reviews the "state of the art," and predicts potential applications of computerized adaptive testing. (MCG)

Questions are answered concerning the planning of an employer tuition aid study. Questions include: who will carry out the study, how will the information be used, how will the employers be selected, what information will be collected, how will the information be collection, and how will information be reported. (CT)